Welp, The SaaS Playbook just sold its 29,000th copy.📙
A huge thank you if you’ve purchased a copy, gifted or recommended it to a friend, or given it a shout out online.🔥
That is the #1 reason the book continues to sell, and I really, really appreciate it.🙏🏻
Since we’re a bunch of data nerds, here's the breakdown of copies sold by sales channel:
📚 35% - Amazon (paperback Kindle)
🎧 26% - Audible
✨ 25% - Kickstarter
🖥️ 11% - Direct from
saasplaybook.com
🍏 1% - Apple Books
Top line sales are just under $400,000 USD. With the caveat that some of these platforms make it very difficult to tell how much you’ve sold (I’m looking at you, Audible 👀).
Reminder that:
📉 Amazon takes 30%
😱 Audible takes 75%
🤝 Kickstarter takes 8%
💳 Stripe takes 3% (for my direct sales)
And finally, the breakdown across formats:
🎧 43% - Audiobook
📖 29% - Print (paperback, hardcover)
📱 28% - Ebook (Kindle, PDF, epub)
Thanks again for buying, reading, and recommending. Y’all are the best ❤️