WCC's goals are to support country grain businesses, motivate, and teach the skills needed to trade grain profitably and make advanced merchandising decisions.
Joined October 2012
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251 Photos and videos
Does Your Elevator Make the Grade? - The Fixed Charge Coverage Ratio (FCCR) โ this key metric can make or break your relationship with lenders, investors, and even your growth plans.
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A Better Way to Think About Basis: Building Stronger Partnerships Between Farms and Elevators - Discover how farmers and elevators can thrive together by understanding the relationship between price and basis, fostering stronger partn...
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Spring Grain Marketing: Are You Asking Farmers the Right Questions? - Help farmers navigate spring grain marketing by focusing on risk, profitability, and market volatility. Use targeted questions to guide strategic decisions and capture opportunities.
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Night of the Living Dead Contracts - Understand the risks and limitations of grain contracts that offer premiums. Awareness is key to avoiding pitfalls in these complex agreements.
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6 Characteristics that Successful Grain Businesses Have in Common - Discover the six essential characteristics that successful grain businesses share, fostering a culture built on skill, value, discipline, decisiveness, togetherness, and simplicity.
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21 Nov 2025
Growing Beyond the Bushels workshop less than 2 weeks away!
Explore the concepts, mechanics, and best practices that drive successful basis trading.
Location: Clayton, Missouri
Dates: December 2โ3
๐ Learn More: hubs.la/Q03VshnC0
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12 Nov 2025
Your bins are more than storageโtheyโre the foundation of a full-scale grain business. Learn how to transform on-farm storage into a commercial enterprise at our two-day workshop. ๐ hubs.la/Q03RTt5h0
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WhiteCommercial retweeted
5 Nov 2025
๐จ FREE Workshop Opportunity ๐จ
5 Nov 2025
White Commercial and UnCommon Farms present: Growing Beyond the Bushels ... a workshop for those seeking conversations regarding successful grain merchandising practices, ag-business succession and HR.
Clayton, Missouri
December 2โ3
Learn More: hubs.la/Q03QLtq30
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5 Nov 2025
White Commercial and UnCommon Farms present: Growing Beyond the Bushels ... a workshop for those seeking conversations regarding successful grain merchandising practices, ag-business succession and HR.
Clayton, Missouri
December 2โ3
Learn More: hubs.la/Q03QLtq30
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29 Oct 2025
One generation built it. The next is ready to grow it.
Join us for "Growing Beyond the Bushels"โan in-person workshop connecting grain merchandising, basis trading, succession, and HR.
๐Learn More hubs.la/Q03Qg-r70
#GrainMarketing #FarmSuccession #BasisTrading
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22 Oct 2025
Your bins can do more than store grain. They can grow your business.
Join us Dec 2โ3 in Clayton, MO for Growing Beyond the Bushels, a 2-day workshop that shows you how to turn grain bins into a profit center.
๐ Learn More: hubs.la/Q03PM0m70
#BeyondTheBushels
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14 Oct 2025
Poker or Chess? Navigating the grain business is like playing poker, not chess. Learn to build skills, adapt, and make informed decisions amidst uncertainty.
There is a risk of loss in futures and options trading. Past performance is not necessarily i...
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21 Aug 2025
When Prices Disappoint, Sound Marketing Advice Matters Even More - Guide farmers through tough markets with proactive, informed marketing discussions. Help them make confident decisions and build loyalty this fall.
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22 Jul 2025
Surviving Volatility - Navigate market volatility by focusing on fundamentals, avoiding information overload, controlling the controllables, and clearly defining success for your merchandising business.
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24 Jun 2025
The Connections We Can't Live Without - Strong relationships are the backbone of a thriving grain business. Prioritize trust, teamwork, and connection with farmers, end users, and professional partners.
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10 Jun 2025
Things You Can and Cannot Do in the Grain Business - Focus on controllable actions in the grain business to achieve long-term profitability and strong farmer relationships.
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21 May 2025
Thinking About Expanding? What to Consider Before Building or Buying a New Elevator - Consider key factors before expanding your grain elevator operations to ensure sustainable growth and profitability.
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29 Apr 2025
Pre-Spreading: Key to More Predictable Merchandising Results - Learn how pre-spreading can enhance predictability and success in grain trading by strategically locking in favorable spread structures.
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8 Apr 2025
Defending Your Bid - Learn how to define and defend your value in the grain business to yourself, your team, and your customers for sustained success and profitability.
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20 Mar 2025
Building a Stronger Grain Business Through Team Communication - Improve grain business efficiency through better team communication. Learn strategies to prevent miscommunication and enhance coordination between merchandising, origina...
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