A room you can't buy your way into. But you might earn a seat. Proof of Talk takes place June 2–3 at the Palais du Louvre and attendance is capped at 2,500 with some of the most carefully curated minds in Web3, finance and AI. I have 10 nomination spots, and I am giving you the opportunity to be part of it. They have been sold out two years in a row. If you're building something serious, investing with conviction, or operating at a level most people only talk about, this is your shot. Apply below. The Content Council team of Proof of Talk will review and select up to 10 people who will earn a complementary pass. → Apply here: proofoftalk.io/community/

HOW TO VET A KOL BEFORE YOU PAY THEM Most web3 projects waste 30-70% of their KOL budget on the wrong picks. The reason isn't bad intentions. It's bad evaluation. Teams pick KOLs by follower count and pitch deck instead of the 6 things that predict campaign performance. Here's exactly what to check on a KOL's profile before you sign or pay anything. The check takes a few minutes. Skipping it can burn a 6-figure budget. 1. ENGAGEMENT RATE VS. FOLLOWER COUNT A 20K-follower account with 12 likes per post isn't a KOL, it's a shell. The math is brutal but simple: real engagement for accounts under 50K should be 1-3%. If you're seeing 0.1% or wild swings between posts, the followers were bought, the engagement is fake, or both. How to check: pull engagement on their last 20 posts (not just their pinned post). Average it. If it's below 1%, walk away. 2. SMART FOLLOWERS (THE HARDEST SIGNAL TO FAKE) Smart followers measure how many of a KOL's followers are themselves influential. Anyone can buy 20K followers. Almost no one can buy 500 high-influence accounts to follow them. A low smart follower count means the network is mostly farmers, lurkers, and bots even if the headline number looks great. The thresholds to use: → Under 5K followers → want 50 smart followers → 5K-20K followers → want 200 smart followers → 20K followers → want 500 smart followers minimum 3. REPLY SECTION QUALITY Open the comments on their last 5 posts. If 70% of replies are great post 🔥, amazing thread, to the moon, LFG with no substance, you're paying for distribution to bots. Real KOLs have audiences that argue with them, ask questions, and add their own takes. 4. PAST CAMPAIGN ANALYTICS If a KOL refuses to show specifics from past campaigns, wallet activations, sign-ups, referrals, and conversion data, they don't have any. Real operators have receipts. They want to show them. 5. PRICING STRUCTURE A KOL who refuses any performance component doesn't believe in their own audience. This isn't about "free until you convert" that's exploitative. It's about any deal worth doing having SOMETHING tied to outcomes. A floor fee plus a performance kicker. Flat-fee-only deals are how budgets disappear with nothing to show. 6. HOW THEY DESCRIBE THEIR AUDIENCE The biggest tell. Listen to how they describe their followers in their deck. "My audience converts" → product mindset. Will burn the relationship for one good campaign and you'll never get a second one. "My community trusts me to recommend" → operator mindset. Long-term partner. The rule we applied @babs_agency If 2 of these raise concerns, walk away. Doesn't matter how big the account is. Doesn't matter how good the pitch deck looks. The campaign won't perform. The 6-point check takes a few minutes. The wrong KOL can burn a 6-figure budget. Save this if you're hiring KOLs. Share it with the next founder who tells you "we're spending $80K on KOLs this quarter and don't know how to pick them." GM Legends!

Like, you dey sell Maraba road for 5.5m? 😂

She never serious!

💰🔥 Giveaway💰🔥 We’re giving away 3 × $10,000 Prop Accounts 💰🔥 How to enter: 1️⃣ Follow @fxifycom & [@aleee_740 ] (Turn on 🔔) 2️⃣ Like & Retweet this post 3️⃣ Tag 3 friends below 🏷 4️⃣ Add FXIFY as your favorite firm here: 👉 propfirmmatch.com/favorite-f… 🚨 IMPORTANT: Post a screenshot in the replies showing you’ve added FXIFY to your favorites to enter 📸 Winners will be picked in one week 🗓 Good luck 📈🚀

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Gm Ct🤍💙

I just lost my sister! And I don't know how to feel! I've worked so hard in this space that I no longer recognise myself or my emotions! I'm tired fr... But this is not the end!

It’s Uptober! Lock in Happy new month Legends!

Remember to br grateful first before you complain. GM Legends

GM Legends Happy Weekend

GM CT🔥 Can I get a GM?

We go again. Don't be shocked if you see me Yap this week 😂 We go where the money is pumping🔥 GM Legends

We go again this week. GM Legends!

Are you going out this Saturday to touch grass? GM Friends!

Your journey in Web3 is also dependent on the quality of people you move with. Filter your friends, your communities, and your interactions. Do it NOW. And go and study those bookmarks!

GM friends. Grind a bit more. Don't Lag!🤎