Your go-to source for data and insights in the world of digital marketing.
Joined September 2008
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14,471 Photos and videos
Jun 12
Want low CPCs but high CVRs? Get the tips to lower your cost per click and stretch your #googleads and #metaads budgets further💰
shorturl.at/nAmoj
#ppc #cpc #costperclick #smallbusinessadvertising #smbadvertising
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Jun 12
We surveyed over 1,900 recent travelers to find out:
🧳How they research trips
🧳What motivates them to book
🧳Who makes travel decisions
And a lot more!
Get all the travel marketing data and insights here!
localiq.com/blog/travel-mark…
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Jun 11
Can you feel it? Summer is nearly here!
And we've got all the slogans you need to tap into these summer vibes.
Use them to connect on social, email, ads, and more.
localiq.com/blog/summer-slog…
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Jun 10
If you've wondered how much Google Ads costs, this is a great place to start.
We've rounded up current average costs per click and lead, average total monthly spend, factors that influence cost, and a whole lot more.
wordstream.com/blog/google-a…
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Jun 10
If you’re responsible for leads or ROI, this is for you. Join us tomorrow at 1 PM ET to learn:
💲Industries with the biggest shifts in CPL
🤖 AI trends changing search ads
📈 Strategies driving better conversions & what to focus on next
Register now: bit.ly/4vEuWrQ
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New report! ✈️🎉
Our 2026 #travelindustry study covers:
🏖️ Top activities & amenities travelers seek
💲 Experiences & perks paying premium
🧳 Booking motives & deal breakers
Check it out: bit.ly/3QshSXA
#travelresearch #travelmarketing #marketingreport
ALT Travel Marketing in 2026: 11 Key Findings & Insights
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AI Max and broad match are both automated search targeting solutions in Google Ads.
That's about where the similarities end.
See what sets broad match and AI Max apart, and learn which is best to reach your Google Ads goals.
wordstream.com/blog/ai-max-v…
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The way people find local businesses has changed.
And so should your marketing strategies.
We've updated the local marketing playbook with new tactics and fresh examples so you can meet customers where they look for solutions now.
localiq.com/blog/local-marke…
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Great landing page copy converts interest into action.
This guide has the tactics, tips, and a template to help you write it.
wordstream.com/blog/landing-…
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People don't just enter keywords into search bars anymore.
They write contextual prompts to get AI answers.
That means your keyword research needs to become prompt-based, too.
Here's how to do it.
wordstream.com/blog/prompt-b…
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If you've wondered how much Google Ads costs, this is a great place to start.
We've rounded up current average costs per click and lead, average total monthly spend, factors that influence cost, and a whole lot more.
wordstream.com/blog/google-a…
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There are a LOT of advertising platforms to choose from.
Social media, mobile app, influencer, affiliate...how do you pick the best for your business?
Start with this rundown of the 16 most popular types of ad platforms.
localiq.com/blog/advertising…
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May 29
Summer's heating up! Don't let your sales cool down.
We've got the summer marketing, promotion, and advertising ideas that'll keep new customers coming in all season long.
localiq.com/blog/summer-mark…
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May 28
Whether it's retro packaging, a '90s-themed event, or a jingle from our childhood, nostalgia is a powerful way to connect with your customers.
But there are right and wrong ways to use it.
Learn how to make nostalgia a reliable part of your marketing strategy and see examples from brands that do it well.
wordstream.com/blog/nostalgi…
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May 27
When you ask an AI platform for something like "best CRM software," it'll expand that request into several subtopics, like pricing, features, and reviews.
It's called a query fan-out, and if you know how to rank for it, you're more likely to show up in AI search answers.
Learn how to do it and get a free calculator to measure your progress.
wordstream.com/blog/query-fa…
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May 26
ICYMI...
Google announced a slew of new and expanded AI tools and features last week at Google Marketing Live, like:
🛒 Universal Cart
♊️ Gemini-powered Search Ads
📈 New metrics
And more!
See the biggest announcements and what marketers had to say about them.
wordstream.com/blog/google-m…
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May 22
Want more relevant marketing that drives better engagement?
Learn how 10 successful brands do it using different types of market segmentation.
localiq.com/blog/market-segm…
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May 22
Did you know 76% of customers say yes when asked the right way?
Join us live on May 28 at 1 PM ET to learn the best review generation strategies doubling review counts and turning reviews into revenue.
Register now: bit.ly/4nJZwh2
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May 21
Over-the-top ads bundle the audience of traditional TV with the targeting and conversion tools of modern digital marketing platforms.
Learn how five brands creatively use OTT advertising to find new customers, and get a deep dive into how these ads work.
wordstream.com/blog/ott-adve…
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May 21
Want more relevant marketing that drives better engagement?
Learn how 10 successful brands do it using different types of market segmentation. localiq.com/blog/market-segm…
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