Collectively creating non-alcoholic beverage options healthier social spaces for adults to experience clarity, connections community in MSP.

Joined May 2022
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Had a blast uplifting the guests by serving @thomsonandscott #NoughtyAF during a swirling snowstorm on 4.16 at Marigold Glass House MN’s #VernalVibrations event!
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So excited for this! Yes, come #NACheers with us on Jan 20th! #AskForNA
16 Jan 2023
🎉 You're Invited to our LAUNCH PARTY as we introduce our NEW Zero Proof Cocktails THIS FRIDAY! Limited tickets are available and will go fast! ⬇️ More information & TICKETS ⬇️ bit.ly/3iDODjR #LifeAtTheCoV #mocktails #dryjanuary @ZeroProofMSP @EdinaMag
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If you missed the mixing and NA conversation with @CoVEdina @ZeroProofMSP @kare11 Jan 14, catch it here: kare11.com/article/news/loca… #DryJanuary2023 #ZeroProofCollective
13 Jan 2023
Tomorrow morning CōV Edina Chef, Brian Sharpe will be featured in a segment on Kare 11 Saturday! He will be talking about the new non-alcoholic cocktail program that we're offering in conjunction with Dry January. 📸 @EdinaMag #LifeAtTheCoV #dryjanuary #cheers @ZeroProofMSP
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Zero Proof Collective retweeted
24 Dec 2022
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Zero Proof Collective retweeted
21 Dec 2022
‘Lil podcast I did with the awesome @Hallie_Sawyer #TheAWEdLife — we talk a lot abt @modernwellco #empoweringwomen #sobriety at 8 yrs transformation at age 5.0. #SoberNotSomber halliesawyer.com/podcast/jen…
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So excited to see this elevated coverage on the #nonalcoholic beverages scene in ##MSP! — by @WinterKeefer5 — with @abvtechnologyNA @FINNEGANS @HairlessDogNA Marigold, Tres Leches
"People want the same flavors and perceptions that fully alcoholic fermented beverages have – they just don’t want the ethanol part." Minnesota businesses answer the call for nonalcoholic drink options. tcbmag.com/minnesota-busines…
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Would love to see some #nonalcoholic options on the advent menu! …or coming soon for #DryJanuary2023 🍹 #AskForNA #sobernotsomber
Check out the 12 drinks that Red Rabbit will feature on a limited basis this December. mspmag.com/eat-and-drink/foo…
No excuses this holiday gift-giving season, Corporate America. Gift your employees and clients with inclusive nonalcoholic gifts 🎁 #GiftNA #bestholidaygifts
2 Nov 2022
Best gift for sober curious friends would be @drinkghia cocktail box
We know we’re here at this moment in our country, still asking: What is the safe amount of alcohol I can consume? How about stories on what else we can be doing if we’re not drinking alcohol? @CNN
2 Nov 2022
We are still asking outdated Q’s like: How much can I have? How do I moderate? Obvi GTK, but comes from a restrictive, deprivation mindset. How abt: What would my life be like without alcohol at all? #SoberNotSomber @CNN cnn.com/videos/health/2022/1…
Zero Proof Collective retweeted
1 Nov 2022
Let’s add… Have a non-alcoholic cocktail or beverage with your sober friend, because their beverage is amazing, thoughtfully crafted you’re actually curious about what they’re drinking! #SoberNotSomber #TEDTalk @TEDx @TEDxEdina @washingtonpost washingtonpost.com/wellness/…
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ZPC cofounder @jengilhoi went to the red carpet on 10.29.22 via @TEDxEdina for all those who want elevated options in our social spaces for those who choose not to drink for whatever reason. #tedtalks @TEDTalks #SoberNotSomber #AskForNA
31 Oct 2022
How did we get here? Across America alcohol is glamorized, fully present, and paired with every activity imaginable. “This is a bar in a bookstore… just in case you feel the need to pair alcohol with reading.” @TEDxEdina @TEDTalks
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Give this a listen on a few relevant fronts from #THC beverages to @TEDxEdina coming up 10.29: @wccoradio with @jasonderusha (filling in for Adam and Jordana)
24 Oct 2022
Great convo all around — @surlybrewing on #THC with their #TakeFive and how legalizing it seems to make it ok to try; and @TEDxEdina preview on 10.29 day of ideas worth spreading (including my talk on evolving drinking culture). #SoberNotSomber #AskForNA — with @ZeroProofMSP
Zero Proof Collective retweeted
18 Oct 2022
So exciting! Eager to take to the red carpet!! @TEDxEdina #Tedtalk #SoberNotSomber: An Enlightening Way to Evolve Drinking Culture
TEDx Edina is right around the corner on 10/29‼️ 11 amazing speakers are ready to inspire by sharing their innovative ideas - don’t miss out ➡️get your tickets now at tedxedina.com/ 👏👏
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Zero Proof Collective retweeted
14 Oct 2022
Excited to have this Q A with @JJGardner9 @HBFadvocacy during #SoberOctober! e2.hazeldenbettyford.org/web…
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We’ll be serving up 3 #NACocktails: Awaken, Out of the Shadows, and Full Volume plus a cold brew by Wild Grind Coffee (@WildMindAles’ ☕️ shop): Wake Up Call … see how we aligned those with #recovery and #soberlifstyle there? #shatterthestigma
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…and 2/2: Is the pressure to drink in America so great that sober adults need to appear as though they’re having a “real” cocktail in a social situation? We’d say yes. And agree with your point that there’s something much deeper going on if that is true.
Here is my deep dive into America's fraught relationship with drinking, the rise of non-alcoholic drinks, and other trends in rethinking drinking. It's a bit of a departure for me, but I hope you'll read it. washingtonpost.com/magazine/…
So incredibly thorough @boozecolumnist! Landing right now: 1/2: Wine, beer, spirits industry a bit frenzied with pleas to their insider communities to push the idea/ research moderate drinking is healthy lest “drinking will be as much anathema as cigarette smoking” #tippingpoint
Here is my deep dive into America's fraught relationship with drinking, the rise of non-alcoholic drinks, and other trends in rethinking drinking. It's a bit of a departure for me, but I hope you'll read it. washingtonpost.com/magazine/…
Read: alcohol abuse/ excessive drinking as common underlying cause of problematic and devastating social issues. $8B Not very glamorous #bigalcohol
Minnesotans run up an annual tab of nearly $8 billion in costs associated with excess drinking, according to a study published this week by researchers from the Minnesota Department of Health. startribune.com/huge-liquor-…
Exciting news!
Daniel del Prado is taking over the Rand Tower Hotel's bars and restaurants in downtown Minneapolis startribune.com/daniel-del-p…
Yes — more of this! Bring the show to #MSP! 👏