Demonstrating a firm commitment to integrity, transparency and good Corporate Governance, the Zimbabwe Tourism Authority (ZTA) Board signed Integrity Pledges, in a process facilitated by the Zimbabwe Anti-Corruption Commission. Speaking during the signing ceremony, ZACC Chairperson Mr Michael Reza, applauded the Board for reaffirming its dedication to upholding the Constitution of Zimbabwe, combating Corruption and fostering Accountability within the Tourism sector, noting that the eradication of corruption is a key driver of investor confidence, economic growth and increased Tourist arrivals. The ZTA Board Chairman Mr Farai Chimba reiterated the Board’s unwavering commitment to ethical leadership and sound Corporate Governance. The landmark signing, which comes ahead of the Authority’s inaugural Annual General Meeting scheduled for 17 June 2026, underscores ZTA’s determination to strengthen stakeholder trust and entrench a culture of Transparency, Accountability and Excellence across Zimbabwe’s Tourism Industry. #ExperienceZimbabwe #NhakaYedu #IlifaLethu #OurHeritage #ThisIsUs #ZimBho👍

#ExperienceZimbabwe #NhakaYedu #IlifaLethu #OurHeritage #ThisIsUs #ZimBho👍

Global Tourism leaders convened in Toledo, Spain, for the 126th Session of the UN Tourism Executive Council, where critical discussions centred on shaping the future of the sector through Sustainable Growth, enhanced Cooperation and Inclusive development. As one of the 35 Member States of the Executive Council, Zimbabwe actively contributed to deliberations aimed at strengthening the resilience and competitiveness of the global Tourism Industry. Ahead of the Executive Council session, Zimbabwe joined fellow African Executive Council Member States, including Zambia, Nigeria, Angola, Rwanda, the Democratic Republic of Congo and Seychelles, in formulating a common African position to ensure the continent’s priorities and aspirations were effectively represented on the Global Tourism Agenda. Representing Zimbabwe, the Minister of Tourism and Hospitality Industry Hon Barbara Rwodzi, emphasized the importance of deeper collaboration among African countries through harmonised Tourism Policies, improved Regional and International connectivity, and the advancement of inclusive Tourism development. The Minister also highlighted the successful hosting of the 23rd UN Tourism Committee on Tourism and Sustainability Meeting and the 2nd UN Tourism Regional Congress on Women Empowerment in Tourism in Africa in Victoria Falls, events that further elevated the destination’s profile as a preferred venue for high-level International Tourism engagements. Participation in the Executive Council reflects the country's growing stature within UN Tourism and reinforces its commitment to leveraging Tourism as a driver of Economic transformation, Regional Integration, Women’s Empowerment and Sustainable Development. #UNTourismExecutiveCouncil #ExperienceZimbabwe #NhakaYedu #IlifaLethu #OurHeritage #ThisIsUs #ZimBho👍

Zimbabwe is participating at the Zambia Travel Expo (ZATEX) 2026, taking place from 4–6 June, where the country is showcasing its diverse and competitive Tourism products while strengthening Regional Cooperation in line with Africa’s broader Tourism growth and Integration agenda. Through the Ministry of Tourism and Hospitality Industry and the Zimbabwe Tourism Authority, Destination Zimbabwe is engaging International Tour Operators, Exhibitors and Industry stakeholders to promote its world-class attractions, including Victoria Falls, Kariba, Mana Pools, Hwange National Park, Great Zimbabwe, the Eastern Highlands, Bulawayo and its rich Cultural Heritage, reinforcing Zimbabwe’s position as a leading multi-destination Tourism hub. A key highlight of the Expo was the visit by the Vice President of Zambia, Her Honour Mutale Nalumango, to the Zimbabwe exhibition stand, where she was received by Zimbabwe’s Ambassador to Zambia, Her Excellency Charity Charamba, the Chief Executive Officer of the Zimbabwe Tourism Authority Dr George Manyaya and Director Domestic Tourism Mrs Gladys Chinyerere. The engagements at the stand underscored strong Bilateral Cooperation between Zimbabwe and Zambia, particularly on joint destination marketing of Victoria Falls and broader Regional Tourism development. The Expo has also provided a strategic platform for advancing discussions on multi-destination Tourism, Sustainable and Climate-resilient development, Community-Based Tourism, Gastronomy Tourism and innovation-driven Tourist experiences, while building momentum towards the Sanganai/Hlanganani Dzimbabwe World Tourism Expo 2026 in Masvingo. #ZATEX2026 #ExperienceZimbabwe #NhakaYedu #IlifaLethu #OurHeritage #ThisIsUs #ZimBho👍

#ZATEX2026 #ExperienceZimbabwe #NhakaYedu #IlifaLethu #OurHeritage #ThisIsUs #ZimBho👍