Performance tracking platform for media buyers: smart links, conversion tracking, and real-time analytics.
Joined February 2026
- Tweets 37
- Following 10
- Followers 8
- Likes 18
15 Photos and videos
Apr 15
Clicks do not equal money. You can buy 1M clicks for $10, but if they don't convert, your ROI is -100%. Focus on the post-click journey. ๐
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Apr 14
How to find fraud in 5 minutes: Open your Sub-ID report, sort by CVR. If a source has 5,000 clicks and 0 conversions, it's not 'bad traffic'โit's bots. ๐ต๏ธโโ๏ธ
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Apr 14
The 'volume at all costs' era is dead. Quality is the only moat left in affiliate marketing. Transparent tracking isn't a feature; it's survival. ๐ก๏ธ
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Apr 13
Smartlink in action: One entry point, 5 destination offers based on GEO and Device. Optimize your funnel without swapping links. ๐ #Smartlink #MediaBuying
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Apr 13
What is Click-to-Conversion Lag? It's the silent ROI killer. Bots convert in seconds; humans take minutes. If your lag is <1s, you're paying for ghosts. โฑ๏ธ #AffiliateMarketing #AdTech
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Apr 8
POLL: How often do you audit your affiliate networks for lead quality? Weekly? Monthly? Only when ROI drops?
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Apr 8
How to find fraud in 5 minutes: Open your Sub-ID report, sort by CVR. If a source has 5,000 clicks and 0 conversions, it's not 'bad traffic'โit's bots. ๐ต๏ธโโ๏ธ #AffiliateMarketing #AdTech
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Apr 8
The 'volume at all costs' era is dead. Quality is the only moat left in affiliate marketing. Transparent tracking isn't a feature; it's survival. ๐ก๏ธ
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Mar 30
Smartlink in action: One entry point, 5 destination offers based on GEO and Device. Optimize your funnel without swapping links. ๐ #Smartlink #MediaBuying
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Mar 30
AI-driven optimization in media buying is accelerating. We see the same trend in fraud detection โ real-time pattern recognition separates profitable campaigns from wasted spend. Clean data = better decisions. ๐ค #MediaBuying #AdTech #AffiliateMarketing
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Mar 30
What is Click-to-Conversion Lag? It's the silent ROI killer. Bots convert in seconds; humans take minutes. If your lag is <1s, you're paying for ghosts. โฑ๏ธ #AffiliateMarketing #AdTech
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Mar 29
Quick Saturday Audit: Check your Global Postback. Is it firing for every conversion? One broken link can ruin a weekend's worth of data. ๐ ๏ธ
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Mar 27
Weekly Recap: We discussed lag, smartlinks, and attribution. What was your biggest takeaway? Let us know below! ๐
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Mar 27
Case Study: One client cut their acquisition cost by 15% in 7 days just by identifying one bot-heavy sub-ID. It's not about working harder, it's about seeing clearer. ๐
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Mar 26
๐ Ad fraud reached $104-142B annually. 14-22% of all clicks are fraudulent. AI bots now mimic human behavior: scrolling, reading, "thinking" before clicking.
Key insight: Google detects only 40-60% of fraud. The rest is your money in scammers pockets.
Without quality tracking, you optimize campaigns based on data where 20% is garbage. Fraud = distorted analytics = wrong decisions = burned budget.
๐ Full research: lankawebsites.com/blog/cyberโฆ
#AdFraud #PPC #AffiliateMarketing #AdTech #ClickFraud #MediaBuying
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Mar 26
Big news! ๐ AffTracker Chrome Extension v1.4.1 is now LIVE on the Web Store. Faster, smarter, and simpler than ever. Get it now: chrome.google.com/webstore/dโฆ #AffiliateMarketing #AdTech #ChromeExtension
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Mar 26
Real-time filtering: How we handle VPNs, Proxies, and known bot ranges. Clean data means better decisions. ๐ก๏ธ #ClickFraud #AdOps
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Mar 26
Why Last-click is a trap: It credits the final touch but ignores the journey. Most B2B conversions take 3 touches. If you're only tracking the last one, you're scaling the wrong channels. ๐ #Attribution #MarketingAnalytics
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