Tech Editor & Writer @ Globes

Joined August 2009
162 Photos and videos
Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
הודעת הפיטורים היותר מעניינת שראיתי בזמן האחרון
Today we reduced headcount by 22%. The business is the strongest it's ever been. So I think it's important to be direct about what I'm seeing and why. First, I made this decision and I own it. I did it because the way to operate at the highest level of productivity is changing, and to win the future, ClickUp needs to change with it. Second, this wasn't about cutting costs. Most savings from this change will flow directly back into the people who stay. We'll be introducing million-dollar salary bands. If you create outsized impact using AI, you'll be paid outside of traditional bands. Most importantly, I have the deepest gratitude for those affected. We're doing this from a position of strength specifically so we can take care of people properly. Everyone affected receives a package aimed at honoring their contributions and easing the transition. I only see two options: wait for this to play out gradually in the market or be honest about what I'm seeing and act proactively. THE 100X ORGANIZATION The primary change is that we're restructuring around what I call 100x org. The goal is 100x output. The roles required to build at the highest level are fundamentally different than they were a year ago. Incremental improvements to existing systems won't get us there. We need new ones. That means creating enough disruption to rebuild rather than iterate on what's already broken. The common narrative is that AI makes everyone more productive. It doesn't. Many of the workflows of today, if left unchanged, create bottlenecks in AI systems. These roles will evolve. But waiting for that to happen naturally means falling behind now. The 100x org is actually heavily dependent on people - infinitely more than today. This is only possible with 10x people that have embraced and adopted new ways of working. THE BUILDERS, AGENT MANAGERS, AND FRONT-LINERS — THE BUILDERS: 10X ENGINEERS I don't think most companies have internalized what's actually happening with AI in engineering. The common narrative is that AI makes all engineers more productive. That may be true in isolation, but at an organization level - that is the farthest thing from reality. Here's what we've validated recently at ClickUp: the great engineers, the ones who can orchestrate, architect, and review, are becoming 100x engineers. They're not writing code. They're directing agents that write code. The skill is judgment. AI makes the best engineers wildly more productive, and everyone else using AI slows these engineers down. Think about it - the bottlenecks are (1) orchestration - telling AI what to do, and (2) reviewing - what AI did. Everything is leapfrogged and no longer needed. So who do you want orchestrating and reviewing code? And how do you want your best engineers to spend their time? If your best engineers are spending time reviewing other people's code, then this is inherently an inefficient bottleneck. These engineers can review their agent's code much faster than reviewing human code. The new world is about enabling your 10x engineers to become 100x. The wrong strategy is to push every engineer to use infinite tokens. Companies doing this are celebrating 500% more pull requests. But customer outcomes don't match the volume of code being generated. I call this the great reckoning of AI coding, and every company will face this soon if not already. More code is just another bottleneck to the best engineers, and ultimately to your company's impact as well. — THE BUILDERS: 10X PRODUCT MANAGERS Product management and design roles are merging. Designers that have customer focus, become more like product managers. And product managers that have intuition for UX become more like designers. The bottleneck of user research is gone. It takes us just one mention of an agent to kickoff research and analyze results. The bottleneck of product <> design iteration is also gone. The product builder iterates on their own, along with agents and skills that ensure alignment with quality and strategy. Also controversial today - I believe that the wrong strategy is to have your PMs shipping code - that just introduces another bottleneck that the best engineers will waste their time on. To be clear, PMs should be coding but they should do this in a playground to iterate, validate, and scope. That code should not go to production. Everything outside of managing systems, orchestrating AI, and reviewing output becomes a bottleneck. That's why the other roles that are critical along with these are the systems managers (to reduce bottlenecks) along with a bottleneck you can't replace - customer meeting time. — THE SYSTEM MANAGERS Ironically, the people that automate their jobs with AI will always have a job. They become owners of the AI systems - agent managers. We have many examples of these people at ClickUp. The underlying systems in which we operate are absolutely critical to get right. I think most companies are delusional to think they can iterate on existing systems and compete in this new world. You must create enough disruption so that old systems are deprecated entirely. If there's any definition for 'AI native' that's what it is. — THE FRONT-LINERS In a world that will become saturated with AI communication, the human touch will matter more than anything to customers. This is a bottleneck that you shouldn't replace - even when agents are high enough quality to do video meetings. One-on-one meeting time with customers is something that shouldn't be automated. The systems around the meetings should be - so that front-liners spend nearly 100% of their time with customers. REWARDING 100X IMPACT In a world where companies are able to do so much more with less, where does that excess money go? In our case, much of the savings in this new operating model will flow directly back to those that enabled it. We must reward people that create productivity accordingly. This aligns incentives on both sides. Plus, in a world where your best people create 100x impact, you can't afford to lose them. You should aim to retain these employees for decades. The context they have and their ability to efficiently orchestrate and review will be nearly impossible to replace. Compensation bands of today should be thrown out the door. We're introducing $1 million cash/year salary bands with a path available to nearly everyone in the company if they produce 100x impact by creating or managing AI systems. THE FUTURE Nearly every company will make changes like these. The ones that do it proactively will define what comes next. The future is not fewer people. It's different work, new roles, and better rewards for those who embrace it. We're already seeing entirely new roles emerge, like Agent Managers, that didn't exist a year ago. ClickUp is positioning to lead this shift, not just internally, but for our customers too. I've never been more certain about where we're headed.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
זה דיי פסיכי האירוע הזה
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
An Israeli Eurovision commentator says “Slava Ukraini” on air yup
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
An Iranian woman out here teaching this clown what human rights really mean! What a legend ..
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
A while ago, I watched the infamous 47-minute video documenting the atrocities of October 7th — the one not made publicly available, to protect the privacy of the victims. The worst part of this video is not what it displays, but who is displaying it: the perpetrators themselves. Gleefully. Sadistically. Unabashedly. Most of the footage was filmed by Hamas terrorists on their GoPro bodycams, some also by ordinary Gazan civilians on their cellphones. Even the Nazis tried to cover up their atrocities, but Hamas brags about theirs for the entire world to see. The killers are euphoric throughout the massacre, and their relentless, ecstatic cries of "Allahu Akbar" (punctuated by the occasional "Kill the Jew!") are simply nauseating. Some images are seared into my memory forever. I will never forget the two boys in their underwear — one with his eye socket hanging out of his face — asking his brother whether he thinks they're going to die, while the Hamas monster who had just thrown a grenade in their saferoom helps himself to a drink from their fridge, taking a casual break from the slaughter. Neither will I ever forget the terrorists playing football with a severed head. Or the Thai migrant worker whose head is viciously hacked off with a garden hoe — another "Zionist colonizer" getting what he deserved, right?quillette.substack.com/p/wha… Or the throngs of Gazans crowding around pickup trucks loaded with the mutilated corpses of Jewish women, filming and spitting on the bodies. Or the woman in Kibbutz Mefalsim, crouching and begging in vain for mercy. There is some evidence of sexual violence in the video — the charred corpse of a young woman with her legs splayed and her genitals exposed — but not much. Apparently even Hamas draws a line somewhere: they are not as proud of raping Jewish women as they are of murdering them. Or, more likely, they simply didn't want to embarrass the delicate sensibilities of their legions of useful idiots in the West. But yes — there was rape. Not "rape" in scare quotes, as the apologists would have it, but sadistic, murderous sexual violence, documented in a new damning new report by The Civil Commission, an independent Israeli women's rights NGO. (video summary here: youtube.com/watch?v=K7fJuzr4…) Across its 180 pages, the report describes "a recurring pattern of rape and gang rape; sexual torture; mutilation; targeted shooting to the face, head and genital area; forced nudity; binding and restraint; genital burning; objects inserted into intimate areas; post-mortem sexual humiliation; and execution during or after sexual assault." And it was premeditated and organized. The terrorists crossing into Israel carried printed Arabic-to-Hebrew phrasebooks with handy expressions like "take off your pants," "lie down," "spread your legs," and "don't make trouble." I wonder why they expected to need those particular phrases? I know one thing: no civilized country on earth would tolerate the existence of an organization like Hamas on its border after October 7th. Not one. This includes every self-righteous Westerner currently lecturing Israel from thousands of kilometres away, without an inch of skin in the game. dailymail.com/news/article-1…
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
It’s Jewish American Heritage Month. Without Jewish Americans, you wouldn’t have: Google. OpenAI. WhatsApp. Facebook. Anthropic. Polymarket. Palantir. The NBA. Dell. Waze. Goldman Sachs. Oracle. BlackRock. Home Depot. Estée Lauder. Starbucks. Just to name a few. Jewish Americans have helped shape modern technology, finance, entertainment, sports, medicine, and entrepreneurship far beyond our numbers.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Thank you, Zenziber !
Apr 30
Israeli company Zenziper refused to accept around 25,000 tons of grain from the Russian vessel PANORMITIS The reason was a statement by Ukraine’s Foreign Ministry that the cargo could be linked to stolen Ukrainian grain from occupied territories. According to The Marker, after the scandal the shipment was rejected, and the vessel is now leaving Haifa in search of a new buyer.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
לא נראה לי שהם ייצאו מהלופ הזה 😂 (באמזון)
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Crown Prince @PahlaviReza slams the Western mainstream media for ignoring the Iranian people’s fight for freedom and the sacrifices made by 40 000 anti-regime protesters in January. He thinks it’s clear that Western mainstream media protects the regime

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אני רק חושב על הפסל הצבאי שקיבל פקודה מאיזה רס"ר: "יש לך 24 שעות להכין פסל של ישו.. שלוש, שתיים, אחד, זוז!"
Replying to @kann_news
לאחר השחתת הפסל הקודם: צה"ל הציב פסל חדש של ישו בכפר דבל בתיאום עם הקהילה הנוצרית @ItayBlumental
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
BREAKING: The Islamic Republic is preparing to hang eight women. Not a word from the international community or so-called human rights organizations.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Naama Mualem was brutally murdered by Hamas on October 7. Remember her.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Maya Puder was brutally murdered by Hamas on October 7. Remember her.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Don’t bomb Israel if you don’t want to be bombed by Israel. It’s not that complicated.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Touché.
It might be because they watched their friends massacred at a music festival.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
This is Ameneh Soleimani. A doctor. Sentenced to death by Islamic regime terrorists for treating wounded protesters. ⚠️ Make this go viral - now.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
🚨Right after Trump's announcement, Iran launched a ballistic missile towards Jerusalem and its surroundings.
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
President Zelenskyy is the only European leader willing to stand with the Iranian people against the regime!
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Assaf Gilead 🇺🇦 🇮🇱✌️ retweeted
Iran is firing ballistic missiles either with 500kg warheads or cluster submunitions at Israeli residential areas, and the whole world is treating that as totally normal.
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