My name rhymes with Hey Woah! CEO & Co-founder @boomerang (the email one). Reading 50 books every year. MIT Alum. Originally from Burma. Angel investor.

Joined April 2008
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9 Feb 2024
Hey @TheBouqsCo this bouquet is a disgrace. I can’t believe you all think this is good enough for sending it out to customers.
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8 Jan 2024
Check out #MyYearInBooks @goodreads to discover the 50 books I read in 2023! goodreads.com/user/year_in_b…

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ayemoah retweeted
If you find yourself thinking "hmm, that doesn't seem quite right but I guess they're the expert and that's what we pay them for" 🚩🚩🚩
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31 Aug 2023
“Do want to build a brand?  Go sell some software.  Want to improve your brand perception?  Go sell some software.  Want to have a distinctive brand visual territory?  Go sell some software.  You see the pattern.”
31 Aug 2023
Practical Thoughts on Branding for Software Startups - Kellblog buff.ly/3IS8a8H
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10 Aug 2023
💔 for Lahaina.
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ayemoah retweeted
17 Jul 2023
You can be the smartest person in the room, and if you're a subpar listener you will be a terrible PM. Conversely, if you're amazing at listening – and *remembering* – you're likely to have a strong product career. Here's why, and what to do. First, a story from Slack's early days: I joined Slack when it was ~250 people. We were growing insanely quickly and struggling in all the ways hypergrowth companies struggle: feature requests, infrastructure scalability challenges, client performance, bugs, you name it – not to mention our own aggressive internal roadmap. We knew *what* we needed to achieve. It was the prospect of *doing* so much that was overwhelming. It all seemed critical. Stewart knew this more than anyone, and was doing everything he could to motivate folks to work hard, tighten scope, and ship quickly without compromising quality. Somehow, though, projects still often got stuck near the finish line: details weren't right, an error state wasn't thought through, some bits didn't feel right in internal testing. Whatever the reason, too often work was getting turned around in launch reviews. It was a vicious cycle: caught between pressure to ship and pressure to meet Slack's notoriously high quality bar, PMs came into review meetings fearful of rejection, and met with feedback they would often struggle to *listen* – grasping at rationale for design decisions and tradeoffs in order to survive. Here's where problems multiply: when you defend a decision in an exec meeting, the main signal you send is, "I'm not listening." Picture the job of the CEO. On either side of the product review meeting, they might be interviewing a leadership candidate, reviewing a deal for office space, doing a press interview, or talking to a prospective investor. There is a crazy amount of context switching (and stress!). When a PM shows up defensive in a review, it puts busy leaders into a panic. They can seem angry, but they're actually fearful: they worry you won't register and address their concerns. And they need to context switch and do something else, and a week (or more!) will pass before their next chance to talk to you. Acknowledge and accept! Here's the trick: when you're met with criticism or feedback, instead of explaining why, just say "got it." Then, ask questions. This doesn't mean taking blame or accepting bad feedback. What you are doing is establishing a crucial baseline: "I hear what you are saying." Clarify. We all feel defensive when we receive feedback in high pressure situations. Channel your defensive energy toward questions that will clarify things for you and your team, and improve your alignment with the stakeholder. Things like: * "Last time, you mentioned the importance of X. Does that still rank for you? Did we over-focus on it?" * "When we did X, our concern was Y. Should we be worried about that?" (And if so, "Is there a better way to mitigate it?") * "We've been really pushing to ship by X, we considered Y but the team thinks it is going to be expensive – is it worth slipping the date if necessary to get it in?" (This one can be a particular 💎, sometimes stakeholders just want to hear it's on your radar and you won't forget, and aren't going to block your launch if they know you are listening!) Open a line of communication. Great PMs flag projects when they experience the first of signs of these speedbumps, and do whatever they can to increase the communication cadence. When I was at Slack, if I got a signal that Stewart cared about specific details of a project, or if it started to feel like the scope he wanted wasn't going to fit into the timeline we'd promised, I would start sending him notes and questions directly. My goal was never to force him to make decisions, but just to keep him informed, give him a chance to weigh in, and send a clear signal: we are doing our best, we hear you, and if you want to weigh in, we're eager for your thoughts. Bonus: ✏️ Write things down. This one is so simple I almost left it out, but it's super, suuuper important. The best way to send an unambiguous message that you are listening is to write down feedback. Bring a notebook, do it on paper. No one expects you to hold 30 minutes of feedback in your head. In fact, when you try to do that, they think they are going to have to tell you again. Write it down! You'd be amazed how rarely people do this! Final thought: Yes, you need to be smart to be a PM. But I have seen more PMs struggle, burn out, and lose out on promotions and chances to work on exciting projects due to *lack of trust* than lack of intelligence. Software is a team sport. Show that you listen and care and you are way ahead of the pack.
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ayemoah retweeted
12 Jun 2023
4 Myths and 1 Truth About Scheduling Meetings NEW BLOG: We analyzed 3.5 million proposed meeting times, putting the conventional wisdom about the best ways to schedule meetings to the test. The results busted some myths in surprising ways... 🧵 1/x
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9 Jun 2023
Can't wait to see this in person in NY on our upcoming trip. congratulations @jessicaanncrabb What a dream to get to design something like this.
My new subway map and dashboard screens went live yesterday and I'm feeling the love! Thanks NYC subreddit and extra thanks to the engineers and product managers that helped make this a reality! 🚇💗 reddit.com/r/nyc/comments/13…
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26 May 2023
I married an airport dad and my life is great.
Guy describes how his friend is the group’s Airport Dad (takes everyone’s passports, double-checks everything, etc) the comments are full of ladies who wanna marry him
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23 May 2023
18.06 was the best math class I had at MIT. seriously made me consider majoring in course 18. What a wonderful career of a great professor.
Professor Strang gave his last Linear Algebra lecture today after 66 years at MIT. Strang was among the first to upload his classes to MIT OpenCourseWare when it first came online in the early 2000s. His 18.06 lectures have been viewed millions of times around the world
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ayemoah retweeted
6 May 2023
Show them how you plan to spend your time, then ask them to help reprioritize if necessary. Now they have transparency in terms of how you spend your time—and ALSO when to leave you alone for focused work.
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ayemoah retweeted
26 Apr 2023
Hard truth: Some devs are WAY more productive. As a consultant, I work with dozens of teams. I see massive differences in developer output. Here's an example on the same team: Dev 1: 45 PRs/month Dev 2: 1 PR/month I did code reviews. Dev 1 had higher code quality too.
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11 Apr 2023
One of our company core guiding principles is "Focus on the process" aka what you can control aka the inputs because it is repeatable day after day. Not sure I agree with every single one of the principles but this thread has some good stuff.
Replying to @RomeenSheth
Principle #5: Focus on inputs vs. outputs It’s really important to separate inputs (process) from output (outcomes). Every so often you will have a great outcome that seemingly comes out of nowhere — this is luck. Do not get seduced by it; it isn't repeatable.
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1 Apr 2023
Yup!
A very challenging thing in tech is shipping a long and complex project: one where it’s not trivial (or practical) to break it into small parts & ship those. It takes focus, discipline, and experience to know when things are (and are not) on track even with limited feedback.
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27 Mar 2023
I asked ChatGPT who Aye Moah was. It made up a book that I supposedly wrote called "From the Heart of an Email Expert: 5 Time-Saving Tips for Writing Effective Emails" So I asked where I could buy the book. It even made up a fake Amazon link! I guess I better start writing 😛
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ayemoah retweeted
As a VC, I’ve graced Twitter with my expertise on epidemiology, international relations, and even how to get a cargo ship unstuck from a canal. Today, I read the first few lines from a Wikipedia page about how banks work and boy do I have a lot to say. SVB 🧵 👇👇 1/729
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ayemoah retweeted
3 Mar 2023
Featuring the CEO & Co-founder of @boomerang, @ayemoah. Moah, co-founder and CEO of Boomerang with a decade of experience in bringing category-creating products to market. Moah has grown Boomerang's revenue from 0 to $10M in annual revenue profitably, on a $400k total investment.
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26 Feb 2023
The worst is when you are using one of those rhetorical devices and people try to edit your writing not understanding what you are doing. “You used the same words three different times! Replace them!” Or “you missed conjunction here” 🤦🏻‍♀️
This line is so memorable for a reason. It's a perfect use of "antimetabole" - the repetition of a phrase with its word order reversed. Here are 8 more memorable rhetorical devices:
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