MICHAEL is now tracking to hit $940M-$950M at the global box office this weekend after a superb #1 debut in Japan.
It’ll soon beat OPPENHEIMER ($975M) to become the biggest biopic of all time.
the industry needs to realize internet-born creators don't need traditional studio system to build a massive, loyal audience. how profitable obsession and backrooms became without the typical $100M studio budget backs up this fact.
even tho we aimed for higher come over debut numbers let's not pretend it isn't a gift song with no promo it's been out for 2 months. so im fucking proud of our numbers, i have zero disappointment.