Memeland Captainz floor dropped 15% after the townhall. People selling and worried about reroll mechanics.
I went the other direction. Pulled the actual USPTO trademark documents, checked MemeStrategy's board changes, read every filing I could find.
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1/ The trademark.
@9GAG filed "THE CAPTAINZ" with the USPTO in January 2023. Serial number 97748679. Five international classes. The goods description in Class 9 reads, word for word: "digital collectibles in the nature of downloadable multimedia files in the fields of trading cards, authenticated by NFTs."
Trading cards. In the trademark filing. January 2023. The community only found out about the TCG mechanic last week. Planned from day one.
The trademark was approved September 2024. They've been filing extensions since. No Statement of Use yet. Deadline: September 2027. Memeday is June 9.
Connect those two dates.
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2/ The board.
@MemeStrategy Inc. is the publicly listed vehicle
@9gagceo set up by acquiring a Hong Kong shell company in April 2025. Same core team runs 9GAG, Memeland, and MemeStrategy.
In April 2026, one month before the Captainz Reborn reveal, the board made a swap.
Out: Wesley Ng, CEO of CASETiFY. Phone cases. Physical accessories.
In: Kun Gao. Co-founder of Crunchyroll. The anime streaming platform Sony acquired for $1.175 billion. He also runs Forge, a gaming rewards platform, and co-founded GGWP, a gaming community safety company.
Merch person out. Anime and gaming person in. One month before revealing anime-quality art and a 60,000-card TCG system.
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3/ The rest of the board tells the same story.
Sandy Peng. Co-founder of Scroll, the zkEVM Layer 2. Former Hong Kong Securities and Futures Commission. On-chain card trading infrastructure and regulatory compliance in one seat.
Alex Lee, CIO, came from founding teams of licensed virtual asset trading platforms in Hong Kong. Kevin Kwong, CBO, ran marketing at OSL Group, a licensed exchange.
A financial infrastructure and entertainment IP board. Sitting behind what most people still call a PFP project.
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4/ 60,000 cards.
The townhall revealed 60,000 hand-drawn cards across 6 races, 9 rarity tiers, 7 character variants each. Every card is anime quality.
That's a character library. The kind of asset base you build before licensing to anime studios, game developers, or physical card manufacturers.
The reroll mechanic is a valid short-term concern. I've written about it separately.
But the floor price is pricing a PFP. The trademark, the board, and the art are pricing a franchise.
Kun Gao, Sandy Peng, Alex Lee.. I don't think 9GAG put these people on a public company board to watch a floor chart.