Most apparel brands don't make a deliberate decision to outgrow their fulfillment partner. It happens gradually — a few more SKUs, a new wholesale account, a new channel, a peak season that stretched capacity further than expected. And then one quarter the signals become impossible to ignore. Learn more about how to recognize when it's time to move on, now on the blog: bit.ly/4uHjKuo

We recently hosted a webinar with Chris Nakatani, President & COO of Eastside Golf, where we discussed both the importance of a strong brand identity and how to know when to outsource to achieve operational success. Get the full recap of the conversation here: bit.ly/433RSVh

The dream: a crystal ball for inventory forecasting 🔮 Next best thing: 🤖 AI-powered capabilities Fashion brands deal with their fair share of guess work: 🔁 short trend cycles 📍 regional differences for size demand 🤳 viral moments that can spike demand overnight Traditional forecasting wasn't built for any of this, but AI changes the math with real-time signal processing, SKU-level size curve prediction, and continuous updates instead of quarterly reviews. Get the full breakdown on our blog 👇 bit.ly/4v6NtNk

For large apparel brands, returns are a structural feature of the business. The question isn't whether you'll have returns, but whether your reverse logistics operations are built to absorb them without eroding margin, slowing inventory turns, or disappointing customers. Most brands don't have a clear answer. And the cost of that ambiguity is larger than most operators realize. Learn more about the real cost of returns (and how our team can help) on the blog ➡️ bit.ly/4wK65Eb

Our fulfillment infrastructure is purpose-built for the operational complexity of enterprise apparel. If your brand is scaling and SKU complexity is creating accuracy or inventory visibility challenges, it's worth talking through what a purpose-built fulfillment operation looks like for your specific situation. See how we can help: bit.ly/4urOe3l

🚨 Big news alert: We're proud to share that we've been selected as Tommy John's exclusive US fulfillment partner. “Tommy John is exactly the type of brand we built this network to support. At their stage of growth, execution speed and operational precision matter. We stood up a complete fulfillment operation in weeks, took on the full scope of their operations, and maintained their customer experience end-to-end. That’s the standard we deliver for our partners." - Joe Barth Learn more about the partnership on our newsroom: bit.ly/3PdrLYM

Still have golf on the brain after this weekend's PGA Championship? We get it. The latest installment of our webinar series is centered around the sport as we sit down with Eastside Golf's President & COO, Chris Nakatani, TOMORROW, May 19 at 12 PM ET for an inside look at how the brand broke the mold and brought new life to an old classic. Spots are limited, register now: bit.ly/4dIinof

📅 Mark your calendars: the next installment of our Cart.com Webinar Series is happening next week! Eastside Golf has gone from a small brand to a multi-million dollar business, expanding across channels while still keeping the customer experience consistent. Join the brand's President & COO, Chris Nakatani, as he sits down with our Chief Delivery Officer, Chris Mehrabi on May 19 at 12 PM ET. Jack Ulrich will moderate a conversation about how they're managing growth and success. Register now: bit.ly/4dIinof

Spring is still in full swing but the time to plan for peak season is approaching... Black Friday online spending hit $11.8 billion in 2025, up 9.1% year over year. Cyber Monday reached $14.25 billion. Peak season has transformed into a months-long push of promos, loyalty drops, and social commerce spikes that starts in October and doesn't fully fizzle out until January returns. For apparel brands, this time of year can be even more complex: thousands of active SKUs, high return rates that spike further during the holidays, and a customer base that consistently expects sub-two-day delivery, no matter the time of year. Check out our guide to nailing peak season ➡️ bit.ly/4twZ07t

May is just getting started but our team is busier than ever. Take a look at what we're up to this month & where you can find time to chat with our team. 🗣️ Next Tuesday, May 12, we're excited to sponsor Consortium Brand Partners' Consortium Conference in NYC. Hear from Chris Mehrabi on an AI-focused panel discussion and grab time with members of our team like Jeffrey Goldstein and Caitlin Postel. 🎁 Following that, Ashley Gladney and Erica Creahan are headed to Kansas City from May 13-15 for SubSummit. 🍎We're back in Manhattan for The Lead Summit on May 20-21. Find time to meet with Jeffrey Goldstein and Carolyn Martin on how we can support brands looking to optimize up their fulfillment and commerce services. If you're missing us at these events, don't worry, there's more where that came from. Keep in touch with our team for upcoming opportunities to network and learn more about Cart.com 🤝

Last week, we hosted a webinar with Madeline Heartt of ILIA Beauty for an unfiltered conversation about what scaling fulfillment actually looks like from the inside. Didn't get to join us? Catch the full webinar here: cart.com/ilia-beautys-fulfil…

Something ever apparel retailer knows but no one wants to say out loud? 🤐 A pretty solid percentage of your customers are buying three sizes, keeping one, and returning the rest. It may sound fraudulent, but in reality it's just how people have adapted to a world of online shopping where they can't try things on. The brands winning at this are building operations to make returns cheap and fast to handle, along with implementing product pages that reduce the need to do it in the first place. Check out more returns insights and learn how we can help: bit.ly/3O4OVQr

📅 Join us next Wednesday, April 8, at 12 PM ET for an exclusive webinar with Madeline Heartt from ILIA Beauty & Cart.com Chief Logistics Officer Joe Barth. Moderated by CMO Jack Ulrich, this discussion will focus on how ILIA overcame operational challenges and what brands in similar situations need to know. Spots are limited! Register now: bit.ly/3O6YxtQ

Late deliveries. Generic packaging. A returns process that's both confusing and costly. For retailers, the post-purchase experience is the brand experience, but most 3PLs weren't built to protect it. The brands scaling past $50M are thinking beyond delivering products and into delivering better moments. The first step? The right partner. cart.com/contact

Join us as we sit down for a webinar featuring ILIA Beauty's Madeline Heartt, Senior Director of Sales Operations, and our very own Joe Barth, Cart.com's Chief Logistics Officer alongside moderator Jack Ulrich, CMO. You'll walk away with a clearer picture of: 📦 What omnichannel expansion actually demands from your ops 📊 How to manage DTC and retail without building separate systems for each 👀 What ILIA wishes they'd known earlier in their growth 📅 Wednesday, April 8 at 12:00 PM ET 🔗 Register here: bit.ly/3O6YxtQ

We're less than a month out from hashtag#CartCon2026! 🐚🌴 Take a look at some of the great conversations you'll be a part of...all set against the serene backdrop of the Beach Club at The Boca Raton.

Welcome to the Cart.com family, Foundry Brands! 🤝 We're excited to share that Foundry has selected us to manage Amazon operations across four portfolio brands: Blu Atlas, Supply, Benevolence LA and Craft & Kin. Read the full announcement here: bit.ly/3PpNGvu

Big recognition for the Cart.com team: we've been named one of America's Best Startup Employers in 2026 by @Forbes! 🏆 Forbes and Statista evaluated over 20,000 companies on employer reputation, employee satisfaction and company growth — and we're proud to be among the 500 that made the final list! This comes on the heels of our $180M growth investment and continued expansion of our AI-powered commerce platform. Congrats to all who helped make this happen 💪 forbes.com/lists/americas-be…

We're excited to announce that Cart.com has raised $180 million in growth equity, led by Springcoast Partners, with continued support from PayPal Ventures, Arsenal Growth Equity, Mercury Fund and Oak HC/FT. 🚀 This investment accelerates everything we've been building: a unified commerce platform that combines enterprise software with a scaled logistics network so brands can sell everywhere and fulfill seamlessly. Here's what's next: 👣 Expanding our nationwide fulfillment footprint 🧠 Deepening AI capabilities, from agentic inventory routing to predictive analytics 🔄 Continuing to drive automation and operational efficiency for enterprise brands "We've built a platform that combines commerce software with a scaled logistics network, and we're just getting started." - Omair T., CEO and Founder. We're also thrilled to welcome Russell Klein to our board of directors. His experience scaling Commerce from $30M to $350M ARR brings tremendous expertise as we pursue our next phase of growth. Learn more from the The Wall Street Journal ➡️ on.wsj.com/4sso3bG

Last week, our CEO Omair Tariq and former White House Supply Chain Coordinator Tim Manning joined us for an emergency roundtable to break down what the latest tariff updates mean for your business. If you missed it, here's what every retailer and merchant needs to know right now 👀 Watch the entire webinar here: cart.com/blog/webinar-recap-…