Incorrect. A massive portion of the fanbase wanted one thing: good shows and good movies.
When criticism started rolling in, you didn’t engage with it or course-correct. You went to the media instead, labeled fans every ist and phobe imaginable, and framed disagreement as harassment rather than feedback.
Over time, that audience didn’t get “defeated.” They left. Your leadership choices and the product you put out trained people to stop caring.
Once apathy took hold, the numbers did the rest. The small but loud minority that will eat up anything you release didn’t become the majority because you won them over. They became the majority because everyone else walked away.
That is your legacy. You will forever be remembered as the person who didn’t just let Star Wars die. You killed it.
Kathleen Kennedy on the low point of her time as Lucasfilm President
“The lows are that you’ve got a very, very small percentage of the fan base that has enormous expectations and basically they want to continue to see pretty much the same thing. And if you’re not going to do that, then you know going in that you’re going to disappoint them. I’m not sure there’s anything you can do about that, because you can’t please everybody.”
(Source:
deadline.com/2026/01/kathlee…)