Creative and strategic intelligence for brands and agencies.

Joined September 2008
4,846 Photos and videos
18 Nov 2024
šŸ”Š Hear firsthand why attendees rave about Most Contagious London. Don’t miss out on trailblazing insights at the Southbank Centre on 28 November. Only a few days left to grab your tickets – secure yours now! šŸŽŸļøhubs.li/Q02Yv3Mc0
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31 Oct 2024
šŸš– Turn up the sound and hear Heetch’s clever ā€œChoose Uberā€ campaign story — a bold take on carving brand identity. Discover more at Most Contagious, 28 Nov. Get your tickets here: hubs.li/Q02WqBW70
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28 Oct 2024
Specsavers elevated Rick Astley’s hit into a memorable campaign on hearing loss through misheard lyrics and our editor, Chloe Markowicz, is here to give a sneak peak on the creative thinking behind the work. šŸ”—Get your tickets to Most Contagious London: hubs.li/Q02V-GbS0
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28 Oct 2024
.@contagious explores what’s powering Unilever’s €5 billion brand Knorr. With insights from Knorr’s Global VP, it shares our winning strategy for growth – from tapping into local taste trends to connecting with under-35s. #UnileverBrands
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Contagious retweeted
"This approach ties back to Kodak’s original ethos... while offering a meaningful tool for dementia patients." Thanks for featuring @contagious ! contagious.com/iq/article/me… #memoryshots

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In the latest edition of Advertisers Watching Ads, from @Atmtdcrtv, marketers debate Nike’s Winning Isn’t Comfortable ad. Does it have legs... and, more importantly, does it make you want to run in the rain? hubs.li/Q02Sw3s10

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Replying to @Nike
@Nike celebrates gritty running determination with this new ad chosen by @contagious - how effective is it & will it make you get out for a jog? Watch the latest #advertiserswatchingads: tinyurl.com/3dfr5kwj #marketing #bestads #creativity #nike
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My fist thought when I saw this article about the Ad was ā€œWhat’s the correlation between Redbul and Prada and WHY?ā€ But the article gave some interesting insight into the Ad but not really into the WHY #Ad
24 Sep 2024
Campaign of the Week: Red Bull and Prada put on a BMX stunt show...on a moving train. hubs.li/Q02QX8tz0
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25 Sep 2024
'I spoke with a guy who communicates safety messages to the S.African mining community through theatre. I said, "It’s amazing you do all of this for a safety message." He said, "When it’s a matter of life and death you can’t afford to bore the audience."' hubs.li/Q02R2nS50

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24 Sep 2024
Campaign of the Week: Red Bull and Prada put on a BMX stunt show...on a moving train. hubs.li/Q02QX8tz0

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Contagious retweeted
18 Sep 2024
ā€œIt turns out that 30 seconds of a cow chewing grass outperforms 50% of the ads on [System1’s] databaseā€ @eatbigfish @contagious contagious.com/news-and-view…

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On November 28th, @contagious will gather industry trailblazers to shape the next wave of advertising innovation. Most Contagious will uncover trends, dissect breakthrough campaigns, and unlock bold ideas. Get your tickets here: contagious.swoogo.com/mostco…
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Contagious retweeted
Replying to @bodyform
@bodyform has it right: it's never "just" a period. On #AdvertisersWatchingAds we dissect this latest film & the #effectiveness of it as an ad w/ guests from @Ruggable & @consciousadnet āž”ļø tinyurl.com/m3rrtwc9 @contagious
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Contagious retweeted
ā©ā€œPeople’s indifference to brands should be the starting pointā€ Sarah Carter quoted at ⁦@contagious
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3 Sep 2024
Read the @contagious article on what’s powering our €5 billion brand Knorr. With insights from Frank Haresnape, Knorr Global VP, it shares Knorr’s winning strategy for growth – from tapping into local taste trends to connecting with under-35s. Read here on Contagious IQ ā¬‡ļø
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4 Sep 2024
Love words love sayings love people getting them right. Love this & getting into hearing is strategically great despite the brand name šŸ‘ŒšŸ˜œ I hope this (and all ads) have closed captions / subtitles etc @VCCP contagious.com/news-and-view…

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3 Sep 2024
From the Titanium Lions to the future of creativity, Debbi Vandeven, Global CCO at VML, shares her insights with @contagious on how AI, inclusivity, and genuine creativity shape the industry. Discover her take on what’s next here: bit.ly/47b8ZFM #WeAreVML #Contagious

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28 Aug 2024
Campaign of the Week: Corona hijacked sports brands’ billboard ads to frame its alcohol-free beer as a post-workout refreshment. hubs.li/Q02MVMyk0

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Contagious retweeted
26 Aug 2024
Replying to @contagious
They did not have to call in a scientist for this diagnosis
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26 Aug 2024
ā€˜You get paid by the hour, not by the quality of the idea, and not by the impact.’ Dan Ariely, one of the foremost experts in behavioural science, spent a week interning at Ogilvy. This is what he made of the ad industry. hubs.li/Q02MlnYB0

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