Built Grasshopper (sold it), co-founded Chargify, founded Vanilla. Scaling companies @Durable. Wrote a book, invested in 100 startups. Into health, not hustle.

Joined December 2006
Photos and videos
Mar 13
In 1914, Henry Ford made the most “irrational” business decision in America. He doubled wages. Cut hours. Paid factory workers more than anyone else. People thought it was generosity. It was desperation. And it changed the American economy forever.
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Mar 13
Key Takeaway: Paying people more can be strategic. But only when productivity and profit can sustain it. Ford could afford $5 a day because the assembly line made each worker dramatically more productive. That technological leverage helped build the modern middle class.
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Mar 13
Follow @dh for more stories about how money actually moves in business. Join 15,000 entrepreneurs at davidhauser.com for weekly insights on business, finance, and strategy.

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Mar 12
Soda isn’t worth shit. Anyone can make it. Yet one company turned a fizzy drink into a $340 BILLION empire. And they didn’t do it by making it taste better. Here’s how Coca-Cola became worth more than most countries’ GDP.
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As of 2025, Coca-Cola brand value = $340 BILLION. Physical assets? Only $10–11B. The rest is invisible. Takeaway: the world’s most valuable asset isn’t tangible. Brand equity. Symbolism. Memory. Coca-Cola turned a 5¢ pharmacy soda into a global icon.
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Follow @dh for more stories about how money actually moves in business. Join 15,000 entrepreneurs at davidhauser.com for weekly insights on business, finance, and strategy.

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