The global marketing intelligence platform. Make data dance.
Joined March 2015
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Check out this informative blog post to learn the best practices for tracking your ad spend like a pro. ππΌπ #adspend #digitalmarketing #marketinganalytics
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Want to build a high-performing marketing team? Technology changes are causing seismic shifts, and marketers must learn to adopt new marketing methods. Find out more here:
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#marketingteam #performancemarketing #marketingstrategy
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Are you curious about the latest trends in advertising? Look no further! You can learn how to leverage its power to optimize your performance marketing campaigns hubs.la/Q01K4C_10
#ai #artificialintelligence #advertising
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Marketing during a recession can be a challenging task, but itβs also an opportunity to create innovative solutions to reach new customers. Embrace the challenge, and stay ahead of the competition. #marketing #recession #innovation hubs.la/Q01HtxWp0
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If you want to boost the effectiveness of your marketing campaigns, you should check out this article about incrementality. #marketingdata π hubs.la/Q01Hsr_x0
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Vanity metrics are often considered superficial, lacking actual value concerning business drivers. However, marketing data categorized as vanity metrics depends on whom you ask. #marketing #dataanalysis hubs.la/Q01HjV-W0
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Do you need help making sense of your marketing data? Well, fear not! Find out the five ways to solve your marketing data challenge right here.
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Exciting news! Here's a great article listing some handy resources to learn Google Analytics 4. Check it out: hubs.la/Q01z9mnq0 #GoogleAnalytics #GA4 #AnalyticsTips
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Marketing attribution is one of those buzz topics. If you want to get to grips with what it is, the messy middle, and why attribution is flawed, check out this post to find the answers.
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π‘ Are you struggling to understand how your advertising is performing in the context of the current market? We have mapped out 3 critical trends influencing your performance and how to approach them.
#advertising #marketingtrends #performancemarketing
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Are you struggling with the new #GA4 quotas? Worry not! This is how you solve it.
#ga4 #datastudio #marketinganalytics #lookerDataStudio
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Once companies tapped into their target audiences by interrupting them with paid media. Fortunately, the marketing landscape evolved, and permission marketing ushered in a new era. Read on... hubs.la/Q01vJk3N0
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Peak season marketing allows you to generate higher revenues before the year ends. You can also use it to attract lifelong customers. Is your approach as effective as possible? Learn the best practices for peak season marketing reporting to find out. hubs.la/Q01vXlZ_0
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Woah, less than 50% of marketers trust their data. π² No wonder digital marketers lack confidence when working with data. Learn more from our latest study, and discover what you can do.
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What metrics matter really matter for marketers? @funnel takes us on a journey from CPC to CPA and beyond π π (and explains why modern marketers shouldnβt focus on ROAS alone)
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Data-driven marketing is not just a buzzword.
It's how marketing is done in 2022.
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π€ A cowboy and a data analyst enter a bar.
Plot twist: It's just one person.
#dataanalytics #digitalmarketing #marketinganalytics
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As the saying goes, ""garbage in, garbage out"" ποΈ
That is why Data Reliability is key for a data-driven digital marketer.
#digitalmarketing #dataanalysis #marketinganalytics
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Every good marketer knows that good insights starts with some good data cleaning. Learn how to do it: tinyurl.com/2s46uks7
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The best marketers are those that can find value in their data.
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