How brands are taking the marketing pitch for the World Cup

Major marketers across alcohol, beverage, snacks and retail are rolling out campaigns that look to engage soccer fans during the tournament.

Most Marketers Are Using AI to Do More. The Best CMOs Are Using It to Do Something Completely...

To get ahead, marketers should invest in end-to-end AI workflows, not just single use cases.

The Marketing Role Your Company Desperately Needs — and How It Creates Clarity in a World Full of...

Learn why the smartest founders are replacing traditional marketers with "Narritects" who bring clarity, consistency and strategic storytelling back to the center of growth.

CEOs Who Trust AI-Generated Reports Are Flying Blind. Here's How to Build Smarter Safeguards.

The more polished and professional an AI-generated report looks, the more dangerous it becomes. Here's how to protect your business from misleading insights.

Council Post: To Unlock AI’s Real Value For Marketing, Partner With It

The future of marketing isn’t human versus AI. It’s human judgment paired with agent execution.​

Why venture capital is shifting from software to deep tech

Venture capital is moving beyond software as deep tech, AI, and physical-world innovation redefine long-term value creation and investment strategy.

AI is replacing creativity with 'average'

As AI floods the internet with clean, correct, and increasingly interchangeable content, we are losing original thinking.

Agentic AI in marketing workflows gains traction among companies

Marketing teams are adopting agentic AI systems to automate tasks such as content creation, audience testing, and campaign optimisation.

Why Marketing Plans Fail And How A Plan Of Record Fixes It

Marketing teams invest heavily in annual planning — but once execution begins, reality starts to drift from it. Learn how a marketing plan of record can help teams stay focused.

Sam Altman wants to turn AI into a utility — and meter “intelligence” like electricity

Forget monthly AI plans, OpenAI's CEO envisions a future where intelligence is billed like electricity or water, and metered by demand.

How marketers are using AI beyond buzzwords

Marketers and agency execs shared how they are leveraging the tech at Marketing Brew’s recent event, “The Art & Science of AI in Marketing.”

Council Post: Designing For Trust: Four Shifts Reshaping B2B Marketing In 2026

Audiences are done with vague AI talk; they need companies to be open about limitations and safeguards.

B2B marketers should stop punting on Super Bowl week | MarTech

HubSpot data shows B2B buyers are more active — not less — during Super Bowl week, making it one of the most underused engagement windows of the year.

The No.1 Fastest-Growing AI Skill Just Surged 234%. Here’s Why

Coursera data shows content creation surged 234 percent as the fastest growing AI skill for nontechnical professionals and leaders.

Search has evolved, but has your digital marketing strategy?