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Golf Datatech @golfdatatech

Unbiased insights you won't find anywhere else | Market research for retail sales, inventory, pricing & distribution | Consumer studies | Part of Circana group

Joined May 2009
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  • Followers 1,379
567 Photos and videos
The 2025 Serious Golfer Shopping & Purchase Habits report includes the relative size of the most critical channels by key product offerings, channel shifting behaviors & the impact of Amazon and DTC on traditional retail. Purchase here golfdatatech.com/reports/ser… #marketresearch
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The fourth installment of the study develops a deeper understanding of the impact of sub-segments of the golf population on the dissemination of information, trial and subsequent purchase of golf equipment bit.ly/3DdFng4 #marketresearch #golf #golfsales
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This month, we have published an exciting new study on the dynamics of the golf equipment market. For more information on Assessing the Pyramid, visit our website bit.ly/3DdFng4 #marketresearch #golf #golfsales
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The 2024 Assessing the Pyramid study takes a deep dive into how golfers evaluate new products and technology, and what influences them to purchase bit.ly/3DdFng4 #marketresearch #golf #golfsales
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Unseasonably dry and warm weather in much of the North and Central regions meant rounds played numbers were considerably higher than we may have expected bit.ly/3ZwP6qn #marketresearch #golf #roundsplayed

Positive Results in October Rounds Played - Golf Datatech

The latest Golf Datatech National Rounds Played report, with results for October 2024, was released this week. It contains year-over-year results for eight regions, all U.S. states, and several...

golfdatatech.com
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October was another good month for rounds played. U.S. rounds were up 11.5% for the month and up 2.6% year to date compared to October 2023 bit.ly/3ZwP6qn #marketresearch #golf #roundsplayed
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Here's @golfdatatech VP @phil_barnard with an update on U.K. October golf retail sales
Phil Barnard@phil_barnard
29 Nov 2024
Its Friday and time for another UK market update. October was not a great month for golf retail. Learn more in this months video.
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Golf Datatech retweeted
Phil Barnard@phil_barnard
29 Nov 2024
Its Friday and time for another UK market update. October was not a great month for golf retail. Learn more in this months video.
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The golf tops category received a welcome boost in October as better weather led to increased play. See more here bit.ly/3Otk8cA #apparel #golf #retailsales #marketresearch
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Strong ball sales reflect weather improvements in October's U.S. golf retail sales figures, published this week by @Circana's @golfdatatech Visit > bit.ly/ballsalesoct24 #marketresearch #golf #golfsales
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It's good news for U.S. golf apparel this week, as shown in our just-released October 2024 sales data. See more here bit.ly/3Otk8cA #golf #marketresearch #Retail
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This month we saw a mixed bag when it comes to rounds played, with a split across the country. For more detail, visit bit.ly/3A7568Z #roundsplayed #marketresearch #Golf
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Our latest Rounds Played report with results for September 2024 is out now with year over year results for 8 regions, all states and several metropolitan areas. US rounds were up 3.6% for the month and up 1.7% YTD when compared to September 2023 #golf #roundsplayed
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The US golf retail sales figures are published by us today with data for September 2024. Total equipment sales took another drop this month, following the recent trend & sales were down -2.6% vs 2023. See here for more bit.ly/3BYZRbS #marketresearch #golf #golfequipment
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Women golfers "spend substantially on new equipment, an estimated $1.4 billion, with an additional $797 million on apparel". As more women play golf, purchasing power changes game. Don't miss our co-founder's latest article in @GlobalGolfPost today #Golf bit.ly/women-golf24

‘Shrink and pink’ no more

The days of shortening men's clubs and painting them pink to appeal to women golfers are long gone, as female golfers now account for about one player within every foursome playing the game.

globalgolfpost.com
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Positive signs in golf apparel retail sales data at last! On-Off Course August ’24 vs ’23: Dollars 4.5% On-Off Course YTD ’24 vs ’23: Dollars -7.3% More here bit.ly/3TNvuLz #golf #retail
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Positive signs in golf apparel retail sales data at last! On-Off Course August ’24 vs ’23: Dollars 4.5% On-Off Course YTD ’24 vs ’23: Dollars -7.3% More here bit.ly/3TNvuLz #golf #retail
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In August, US rounds were up 1.98% for the month and 1.4% YTD when compared to August 2023. With only four months left in 2024, the year is setting up to be one of the biggest of all-time! #roundsplayed #marketresearch #Golf
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The latest retail sales data is now out & reveals a hit to big ticket items, such as irons, in August. On-Off Course August ’24 vs ’23: Dollars -3.6% On-Off Course YTD ’24 vs ’23: Dollars -1.5% More commentary here > bit.ly/AugRetail24 #retail #Retail #marketresearch #Golf
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The latest retail sales data is now out & reveals a hit to big ticket items, such as irons, in August. On-Off Course August ’24 vs ’23: Dollars -3.6% On-Off Course YTD ’24 vs ’23: Dollars -1.5% More commentary here > bit.ly/AugRetail24 #retail #Retail #marketresearch #golf
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