Yesterday's Ad of the Day – @Channel4, "Massive aggressive notes" by 4Creative buff.ly/sIgzAyt

Ad of the Day – Channel 4, "Massive aggressive notes" by @4Creative buff.ly/HAYIKGF

👀 今日のインスピレーション イギリスの公共放送Channel 4のインハウスクリエイティブエージェンシー「4Creative」が10年ぶりにリブランド。 面白いのはロゴの作り方。「4C」というモノグラムを開発し、そのCの部分を社員全員が一人ひとりデザインした。結果、130種類以上のロゴが生まれ、どれかひとつが主役になるのではなく常にローテーションされる。新メンバーが入るたびに新しいCが加わる設計で、「永遠に未完成なロゴ」として育ち続ける。 みんなで作るアプローチって、結構大変でいいものにならないと思っていたけど、それはひとつのものに落とし込もうとするから難しくなる。「全員の個性を共存させる」動的な設計にしたことで、まとまりと多様性が同時に成立してる良い事例！

4Creative cuts out visuals from the UK’s most iconic TV shows to make its new identity 🔗 buff.ly/GBjlQOk buff.ly/GBjlQOk

4Creative puts socks and eggs in its logo in brand refresh buff.ly/XDJow8b

.@4Creative puts socks and eggs in its logo in brand refresh buff.ly/zQlY0Mw

Undervaluation of Work:Society, often d partners within it, frequently fails to understand d intense work,time dedication required 4creative pursuits Non-serious partners may view d woman's career as a "hobby," allowing them 2dismiss her need 4 time focus;using her 4 support.

Ad of the Day – @Channel4, "Pure football" by 4Creative buff.ly/u26cJ5D

Ad of the Day – Channel 4, "Pure football" by @4Creative buff.ly/QaJIqhd

Channel 4 takes mixed-media approach for Women's FA Cup film @4creative buff.ly/bYEwEpt

Review of the Week: Channel 4 lets the filth flow freely @4creative buff.ly/Du5ok79

'Fountain of Filth' , incredible publicity work on London's Southbank as part of @Channel4 #dirtybusiness campaign. Created by 4Creative, Glue Society and Biscuit Filmworks.

Thanks for the tag. Here's a link to an article about the fountain and documentary. Channel 4’s 4Creative exposes ‘The Sick Truth Behind Britain’s Sewage Scandal’ with bold new fountain installation | Channel 4 share.google/vtxvXDxzsbvCzML…

Ad of the Day – @Channel4, "The fountain of filth" by 4Creative buff.ly/NsSu5uO

Ad of the Day – Channel 4, "The fountain of filth" by @4Creative buff.ly/ntmlqze

Channel 4 promotes new series with "fountain of filth" @4creative buff.ly/pTwdbmv

We’re watching #DirtyBusiness tonight at 9pm. Are you? 👀💧 To launch @Channel4's explosive new factual drama, 4Creative has unveiled The Fountain of Filth on London’s South Bank - a bold installation forcing Britain’s #sewagescandal into the spotlight. Based on a decade-long investigation, Dirty Business tells the real stories of whistleblowers Ash and Pete at @WindrushWasp , and the communities whose lives have been devastated by the sewage pollution crisis. It lays bare the human cost of a public health crisis hiding in plain sight. ☠️ 💩 Watch tonight. Be moved. Get angry. Demand action. 📺 Channel 4 | 9pm #DirtyBusiness #EndSewagePollution #RescueBritainsRivers

Bake Off “Ingredient Odyssey"  @4creative Injecting joy into the kitchen, Bake-Off transforms a simple raspberry into a cheerful contender, showing how even the tiniest ingredient can bask in the spotlight.

Ad of the Day – @Channel4, “Married at First Sight UK” by 4Creative buff.ly/PEU6IEC

Ad of the Day – Channel 4, “Married at First Sight UK” by @4Creative buff.ly/1ap0HUX