In today’s interconnected world, strong online visibility is essential for any business aiming to attract and keep customers—especially in industries like #tourism and #hospitality, where digital tools drive growth. Through our collaboration with @ilo and the Africa Tourism Research Network, we’ve delivered the SKILL-UP Ghana Project to local businesses across various regions. Recently, 48 caterers and tour guides/operators in the Central Region harnessed the power of social media marketing to elevate their businesses. What They Achieved: ✅ Created professional social media profiles to expand their digital reach ✅ Developed interesting content, including promotional flyers and videos ✅ Crafted strategies to boost engagement and drive business growth The training equipped these entrepreneurs in the informal sector with crucial digital skills to improve their visibility and profitability. Check out some of the training highlights below! #SocialMediaMarketing #TourismGhana, #DigitalSkills #Workshop #SkillsDevelopment #AfricaSkillsHub #ASHImpact #Collaborations #ASHPartnership

DEADLINE EXTENDED! #ASHOpportunity Calling all Ghanaian women-led businesses! @AccessBankGhana Womenpreneur Season 6 is here, offering funding and top-tier business training to fuel your growth. Compete to win a Business Masterclass, a GHS 100,000 grand prize, and more exciting rewards! Ready to elevate your business? Click the link to register now: africaskillshub.co/ash/2024/… Open to all sectors! New deadline: 20th November 2024. #AccessBankGhana #MoreThanBanking #WomenpreneurPitchATonSeason #ASHPartnership #WomenBusiness