HIGH ALTITUDE BRANIFF - Braniff International increased its already large presence in Latin America with additional service between the US Mainland and Latin America on June 1, 1965. Braniff added three roundtrips between the Americas to its schedule, bringing total roundtrips to twelve each week.
The new flights included daily jet service to Bogota, Colombia, and included three nonstops and four one-stop flights. Additional jet service was provided to Panama City/Balboa, Panama; Lima, Peru; and Guayaquil, Ecuador. Braniff began operating nine jet flights to Panama, seven to Bogota, six to Lima, and four to Guayaquil. Additional jet flights also included two each to Buenos Aires, Argentina; Rio de Janeiro and Sao Paulo, Brazil; and Asuncion, Paraguay.
Eleven of the 12 new flights operated via the Braniff and Eastern Airlines Interchange Service, which had originated at New York through Miami, since May 1955. A weekly flight from Chicago to South America via Houston, Texas, was included in the 12 weekly roundtrips. Also on June 1, Braniff began two weekly jet flights between Bogota and Lima, with an intermediate stop at Guayaquil, on the southbound leg of the roundtrip. Braniff also inaugurated a third Douglas DC-7C shuttle flight between Lima and La Paz, Bolivia, making the Dallas-based airline the preferred U. S. carrier between the Americas.
Braniff International's complete service to Latin America was as follows:
NEW IMPROVED SERVICE!! Southbound - Douglas DC-7C El Dorado
Lima Limatambo - La Paz El Alto
Flight 601 Depart LIM 945AM Arrive LPB 125PM WeFrSa Lunch Terminates at LPB
NEW IMPROVED SERVICE!! Southbound - Boeing 707-227 Intercontinental Jet
Kansas City Municipal - Houston International - Panama City/Balboa Tocumen
Flight 45 Depart MKC 550PM Arrive HOU 708PM Tu Dinner
Flight 45 Depart HOU 815PM Arrive PTY 1253AM Tu Dinner Arrive We Terminates at PTY
New York Kennedy - Miami - Panama City Tocumen - Bogota
Flight 977 Depart JFK 300PM Arrive MIA 431PM MoTuWeThFrSaSu Snack Eastern Crew
Flight 977 Depart MIA 600PM Arrive PTY 830PM MoTuThSa Dinner Braniff Crew
Flight 977 Depart PTY 915PM Arrive BOG 1027PM MoTuThSa Snack Terminates at BOG
New York Kennedy - Miami - Bogota
Flight 977 Depart JFK 300PM Arrive MIA 431PM MoTuWeThFrSaSu Snack Eastern Crew
Flight 977 Depart MIA 600PM Arrive BOG 900PM WeFrSu Dinner Braniff Crew Terminates at BOG
New York Kennedy - Miami - Panama Tocumen - Lima Limatambo - Sao Paulo Viracopos - Sao Paulo Congonhas - Rio de Janeiro Galeao
Flight 975 Depart JFK 1000PM Arrive MIA 1132PM MoTh Eastern Crew
Flight 975 Depart MIA 100AM Arrive PTY 330AM TuFr Braniff Crew
Flight 975 Depart PTY 415AM Arrive LIM 715AM TuFr Breakfast
Flight 975 Depart LIM 800AM Arrive VCP 215PM Tu Breakfast to boarding passengers only/Snack/Lunch
Flight 975 Depart LIM 815AM Arrive VCP 230PM Fr Breakfast to boarding passengers only/Snack/Lunch
Flight 975 Depart VCP 300PM Arrive CGH 315PM Tu Service provided by Sadia Airlines/Handley Page aircraft
Flight 975 Depart VCP 315PM Arrive CGH 330PM Fr Service provided by Sadia Airlines/Handley Page aircraft
Flight 975 Depart VCP 300PM Arrive GIG 357PM Tu Snack Terminates at GIG
Flight 975 Depart VCP 315PM Arrive GIG 412PM Fr Snack Terminates at GIG
Braniff was required to use the new Viracopos International Airport at Sao Paulo, which required connecting passengers to and from Sao Paulo's close-in Congonhas Airport, to be shuttled between the two airports. In what was possibly the world's first Codeshare Agreement, Braniff contracted with Sadia Airlines, a Brazilian local service carrier, to provide the connecting flights with twin-turboprop Handley-Page Dart Herald aircraft.
Braniff termed this flight a change-of-gauge flight, which allowed passengers to travel on the same ticket on both airlines, which was the premise for the later named codeshare agreements. In 1967, Hensen Airlines and Allegheny Airlines created a large-scale change-of-gauge agreement, but it was not until 1989, when an American Airlines and Qantas agreement was termed a codeshare or codesharing agreement.
Sadia Airlines was founded and owned by Dr. Omar Fontana, who had started the airline in 1955, with one Douglas DC-3. His new airline transported meat, from his father's meat-packing factory, to Sao Paulo, and surrounding areas. Sadia was met with great success, and in 1963, Dr. Fontana traded the DC-3 in for two Dart-powered Handley-Page Heralds that seated 50 passengers. Mr. Fontana later changed the name of his airline to Transbrasil, in 1972. Transbrasil purchased several Braniff 727-100 Trijets during the 1970s.
New York Kennedy - Miami - Panama Tocumen - Guayaquil Simon Bolivar - Lima Limatambo - Asuncion Stroessner - Buenos Aires Pistarini
Flight 979 Depart JFK 1030PM Arrive MIA 1202AM TuSa Eastern Crew
Flight 979 Depart MIA 130AM Arrive PTY 400AM WeSu Braniff Crew
Flight 979 Depart PTY 445AM Arrive GYE 630AM WeSu Snack
Flight 979 Depart GYE 710AM Arrive LIM 850AM WeSu Breakfast
Flight 979 Depart LIM 935AM Arrive ASU 157PM WeSu Lunch
Flight 979 Depart ASU 245PM Arrive EZE 425PM WeSu Snack Terminates at EZE
Northbound flights were numbered one number less. All flights originated in Latin America and proceeded to the US Mainland and then changed to the next flight number for the return southbound segments. For example, northbound Flight 978 originated at Buenos Aires, where it departed at 645PM on Wednesdays and Sundays and arrived at New York Kennedy the next day at 1124AM. The flight remained on the ground at Kennedy until 1030PM for the return Flight 979, as depicted above.
Braniff International Airways offered both First Class and Tourist Class fares between the US Mainland and Latin America. One-way and roundtrip fares were as follows:
La Paz - Lima
First Class - One Way $70.00 USD; Roundtrip $133.00 USD
Tourist Class - One Way $46.00 USD; Roundtrip $88.00 USD
Kansas City - Panama City/Balboa
First Class - One Way $370.50 USD; Roundtrip $713.90 USD
Tourist Class - One Way $287.00 USD; Roundtrip $553.00 USD
New York - Bogota
First Class - One Way $241.00 USD; Roundtrip $458.00 USD
Tourist Class - One Way $185.00 USD; Roundtrip $352.00 USD
New York - Rio de Janeiro
First Class - One Way $429.00 USD; Roundtrip $815.00 USD
Tourist Class - One Way $330.00 USD; Roundtrip $627.00 USD
New York - Buenos Aires
First Class - One Way $442.00 USD; Roundtrip $840.00 USD
Tourist Class - One Way $340.00 USD; Roundtrip $640.00 USD
Photo 1: Braniff International Boeing 707-227 Intercontinental Jet "Adolph" registered as N7074 is parked at the gate with a sister Boeing jetliner at Dallas Love Field in March 1966. Ship N7074 is painted in the 1965 Alexander Girard Turquoise Solid Color Scheme with Girard Sky Font and BI Tail Logo in Black. Braniff owned only four Series -227s, along with N7072, N7073, and N7075, and was the only carrier to order the high-powered lower-density jetliner. The first Series -227 that was ordered, Ship N7071, was lost during a customer introduction and training flight.
Photo 2: Braniff's expanded service to Latin America was included in the June 1, 1965 Domestic and International Timetable. On April 5, 1965, the executive management of Braniff Airways, Inc., changed and a new marketing plan was put into place that would revolutionize the way the carrier presented itself to the public. The new campaign, dubbed the End of the Plain Plane, was in the process of being implemented by the time the new service to Latin America had begun on June 1, 1965, and included a new "Transition Look" for its timetable while the New Look was being perfected. Braniff’s Domestic and International Route Map, which depicts the expanded LAD service also received the new Transition Look.
Braniff Airways Foundation
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Photo 1: Photographer Jay Sherlock, Copyright
Photo 2: Braniff Airways, Incorporated, Copyright
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