DailyObjects doesn't need to be Casetify globally.
It just needs to win India and right now, it's better positioned to do that than anyone else.
Full breakdown (financials, Stack deep-dive, bull/bear case): crackedopenbyurvin.substack.…
If you found this useful, RT the first tweet 🙏
The honest scorecard:
Casetify wins on: brand prestige, IP & collabs, artist community
DailyObjects wins on: India presence, manufacturing, repeat purchase rate
They're not competing for the same customer yet. But that won't last forever.
This is DailyObjects' direct answer to Casetify's Snappy ecosystem.
So I did a full moat-vs-moat comparison with Casetify - the Hong Kong brand that built $300M revenue with zero funding for a decade, and counts Disney, BTS, and Taylor Swift as collaborators/fans.
Now they're going further with Stack - a modular phone ecosystem.
980 combinations. A proprietary "Dot Pattern" lock mechanism. European Product Design Award 2025.
The vision: every iPhone upgrade = a DailyObjects ecosystem upgrade.
The Indian accessories market for a decade: cheap Chinese cases or overpriced imports. Nothing in between.
DailyObjects' bet in 2012: Indian consumers WILL pay for design, if the design is good enough.
That bet just hit ₹110 Cr revenue (FY25, 31% YoY).
Pick up your phone. Look at the case on it.
If it's a ₹299 Amazon sleeve — you're exactly who this thread is about.
One Indian startup has spent 14 years quietly deciding your iPhone deserves better.
Here's how DailyObjects built a real moat 🧵
In the latest #DirectDilSeInterview, I spoke with Pankaj Garg, Founder & CEO of DailyObjects.
One takeaway that stayed with me: quality product design isn't just about looks. It shapes consumer expectations, builds trust, and can play a key role in brand success. youtu.be/dQdtRd4tfCc?si=vM3Y…
We’ve never made a lamp before.
NODE made it possible.
The Portable Lamp Module is what happens when lighting meets a modular charging ecosystem. Three brightness levels. One tap to switch. Docked when you want it there. Undocked when you don’t.
Light that belongs to your setup, not the other way around.
Shop Node at dailyobjects.com#NodeEcosystem#MakeRoomForPower#LifestyleTech#Lamp#DailyObjects#NewLaunch
💳🛍️ HDFC SmartBuy Update
Guys, the Imagine Tresor Store, which is known for offering 🍎 Apple products with 5X Rewards Points on HDFC SmartBuy, is now offering products from several other premium electronics and lifestyle brands as well. 🎉
Currently, I could see products from 🔥 Dyson, 🎵 Marshall and 🎧 Sennheiser available in stock. Still, a useful addition to the SmartBuy ecosystem.
📋 Full list of brands available on Tresor Store:
• Dyson
• Marshall
• Sennheiser
• Bose
• DailyObjects
• FOReT
• Fujifilm
• GoPro
• GRIPP
• Hama
• JBL
• Paperlike
• PanzerGlass
• STM
• Tucano
• Typecase
• Metashot
• Noise
⚠️ One important reminder: Many of these products, including Apple products available on SmartBuy with 5X rewards, are often available at discounted prices on other e-commerce platforms. So always compare the final price before purchasing and don’t let the extra reward points alone drive the decision. 💡
📘 Visit SpendWisely Blog: Detailed credit card reviews & guides 👉 spendwisely.in
Some links may be referral links in the above post. It supports the page without any cost to you.
#creditcard#spendwisely#creditcard
DailyObjects Targets ₹400 Crore Revenue, Eyes IPO In 3-4 Years
DailyObjects is betting big on India’s premium consumer boom. Founder & CEO Pankaj Garg speaks about scaling the brand from smartphone cases into bags, charging solutions and future-led lifestyle products while targeting nearly 100% growth. The company expects to close FY26 with around ₹210 crore in net revenue, up from nearly ₹110 crore in FY25, and is targeting ₹400 crore by FY27. DailyObjects has also rapidly expanded offline, launching 11 stores in the last 7-8 months — all of which are already profitable.
#BusinessToday#DailyObjects#TechUtility#WirelessCharging#Premiumisation@BhutaniChetan | @pankajgargtwt | @daily_objects
DailyObjects launches modular wireless charging system 'Node'
DailyObjects has unveiled 'Node,' a modular wireless charging ecosystem claimed to be the world's first, offering flexible 2-in-1 or 3-in-1 dock configurations.
- Starts at Rs 10,000 in India.
- Includes Phone Stand (7,800mAh, 25W), Disk (Qi2.2 25W), Apple Watch Stand (5W), & Portable Lamp (2,600mAh).
- Modules can be used independently or on the 65W dock.
- Powered by a single 100W cable solution.
- Available online & select retail platforms.
91mobiles.com/hub/dailyobjec…
🚨🚨 Jio revamps mega IPO; DailyObjects lines up fresh capital
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