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Most companies think advocacy = content. But real advocacy starts with culture. If employees donโ€™t believe in the brand, they wonโ€™t share it. Great read by @bradindigital via Forbes: forbes.com/councils/forbescoโ€ฆ #EmployerBranding #EmployeeInfluence
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The National Gallery making waves by hiring social media influencers to refresh their brand image and connect with new audiences ๐Ÿ‘ This strategy works because people trust peopleโ€”especially those they can relate to within their network. #InfluencerMarketing #EmployeeInfluence
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why these are all essentials for a successful advocacy program, and how to achieve all of them. #EmployeeInfluence #EmployeeAdvocacy #EmployerBranding @dsmn8 we-are.dsmn8.com/bFjwNQ0DyF

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Who do you trust? @EdelmanPR's latest Trust at Work report shows #EmployeeInfluence is rising. And, it's not just experienced employees redefining the workplace. #Trust #storytelling edelman.com/trust/2023/trustโ€ฆ
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3 Employee Advocacy Must-Haves ๐Ÿ‘‡ ๐Ÿ”ธ๏ธ You need to have content for employees to share. ๐Ÿ”ธ๏ธ You need to dedicate time to run the program. ๐Ÿ”ธ Your company culture has to be right for it. Great company culture = authentic employee advocacy. #EmployeeInfluence #CompanyCulture
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One of the biggest fears employees face when building a personal brand is the fear that their manager will think theyโ€™re looking for a new job. How to alleviate this? #EmployeeInfluence #ThoughtLeadership #CompanyCulture #branding #Marketing #socialmedia
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What types of content should employees share on social media? The Essentials: ๐Ÿ”ธ Company Content ๐Ÿ”ธ Industry News & 3rd-Party Content ๐Ÿ”ธ Employer Branding / Company Culture Content Here's Why: dsmn8.org/45sg8jX #CompanyCulture #EmployerBranding #EmployeeInfluence
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In the case of COSMO CONSULT, FOMO proved to be a huge asset! Full story below ๐Ÿ‘‡ #socialmedia #contentmarketing #employeeinfluence #employerbranding we-are.dsmn8.com/qbs-cruQuJ

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DSMN8 CEO and employee advocacy practitioner Bradley Keenan discusses how to turn your CEO into a social media superstar! ๐Ÿ”ฅ Listen to the full episode here: bit.ly/3w6f2Kz #employeeadvocacy #employeeinfluence #markegtingtwitter
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๐ŸฅณVery proud of taking first place as @dsmn8 's Most Active Consumer Electronics Professionals on Social in the US! As always, thanks to our amazing team and all of our โ€œFormlingsโ€ for sharing what Formlabs is all about! #employeeinfluence
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3. Create an ROI model to encourage more usage ๐Ÿ’ช Analyse the before and after data so that you can say: โ€œIf the CEO posts X amount of times per week instead of Yโ€ฆ THIS would be the impactโ€ ๐Ÿ’ฐ (4/4) #marketing #employeeadvocacy #employeeinfluence #marketingtwitter
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The average cost-per-click from an employee advocacy program with DSMN8 is $0.73. LinkedInโ€™s 2020 average cost-per-click from paid advertising was $5.26. Let that sink in. #employeeadvocacy #employeeinfluence #marketingtwitter #marketing
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The most underrated personal branding hack: Consistency ๐Ÿ”ฅ It starts with one post. And then another. And then another... Level up your personal branding by starting today! ๐Ÿ™Œ #personalbrand #branding #employeeinfluence
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Suuuuper proud. ๐Ÿ˜ #EmployeeSatisfaction and #wellbeing play a central role at DSMN8 and we know that, as a company, itโ€™s a huge factor in our continued growth. Brilliant to see that it's now been recognized! ๐Ÿ™Œ #employeeinfluence we-are-dsmn8.com/B3ERrqDHWu

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Your #employeeinfluence has the potential for impact greater than any cold tactic ever will... ๐Ÿ’ฅ #Marketing #Sales #socialmediamarketing
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Your employees are already using social media at work, so why not leverage this? Invest in your employees and empower them to establish their personal brands on social. Social media isnโ€™t all procrastination and FOMO, yโ€™knowโ€ฆ๐Ÿ™„ #PersonalBranding #EmployeeInfluence
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๐ŸŽฏ Education ๐ŸŽฏ Gamification ๐ŸŽฏ Executive Participation โ˜๏ธ 3 ways to get employees more active on social. Education = Why should they share? Gamification = Make it fun! Executive participation = Lead by example! Hey #MarketingTwitter ๐Ÿ‘‹ What would you add? #EmployeeInfluence
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You might have heard us say this once or twice but... A personal brand is more than just a "nice to have". Especially for your executives! ๐Ÿ‘ People want to hear from the people behind the name ๐Ÿ‘‡ #MarketingTwitter #EmployeeInfluence
โ€œMy personal brand isnโ€™t importantโ€ ๐Ÿ™„
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