78% of UK adults would be likely to buy their usual fruit and veg loose if they were sold that way, according to #LoveFoodHateWaste's latest survey. It showed that for 19 out of 21 common fruit and vegetables, UK adults would prefer to buy them loose over packaged. 60,000 tonnes of food waste could be prevented if all apples, potatoes and bananas were sold loose, representing 8.2 million shopping baskets’ worth of food. During #FoodWasteActionWeek, we're calling for the UK government to consider restricting packaging on uncut fresh fruit and vegetables sold in retail. This recommendation has been developed with the food and drink industry, across the supply chain. Selling these 21 items only loose could potentially save 100,000 tonnes of edible fruit and vegetables from being wasted annually in people's homes as well as saving 13,000 tonnes of plastic film. Discover more about our recommendation: bit.ly/3DARZyz Show your support for #FoodWasteActionWeek by sharing this post.