📰 New Blog Post from Sport Horizon “Performance, Development, and Alignment – Reflections from the Training Ground Guru Conference at Old Trafford”
Sport Horizon’s latest blog post, written by
@CiDeely, offers a compelling reflection on Training Ground Guru Live 2025, held at Old Trafford. The second day of the conference focused on Performance, Development, and Alignment — a theme that resonated across every session and speaker, highlighting how football clubs are evolving through strategic clarity and cultural cohesion.
🔹 Sporting Director Round-Table Adam Underwood (Leeds United), Lee Dykes (Brentford FC), and Mladen Sormaz (formerly Barnsley FC) shared diverse insights into leadership and club-wide alignment.
- Adam emphasised the importance of cross-departmental clarity: “Change is the only constant in football.”
- Lee spoke about Brentford’s success through innovation and smart strategy rather than financial muscle.
- Mladen provided a grounded view from the EFL, stressing the value of communication and collaboration.
🔹 Louisa Collis – Birmingham City Academy Louisa’s presentation stood out as one of the most inspiring of the day. She detailed Birmingham’s journey from near academy closure to achieving Category One status in just a year — driven by:
- Unified alignment across departments
- Rigorous processes and attention to detail: “It’s a club audit, not an academy audit.”
- A culture of belief, high standards, and community spirit
🔹 Sarah Batters – London City Lionesses Sarah shared how independence has empowered the Lionesses to build a world-class environment in women’s football. Her message was clear and bold: “Women’s football doesn’t need to imitate the men’s model; it needs to build its own version of excellence.”
💡 Key takeaway from Ciaran’s reflection: Whether in the Premier League, EFL, or WSL, success hinges on alignment. When people, processes, and purpose are in sync, performance naturally follows.
Read the full blog: 👉
sporthorizon.co.uk/blog/perf…
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