Do you know what's worse than bad animation? Smooth animation with poor storytelling. A confused prospect never converts. Understanding the problem your business solves should be a no-brainer, especially for your target audience. That's why storytelling is always my starting point before the styleframes, before the motion, before anything else.

From sketch to styleframes Cooking Gm 🤝

Style frames for Rocnation x Moncler #motiondesign #styleframes

Motion Desiger Qaramello's class "Music Video 101: 2D Animation & Compositing in After Effects" is now open for viewing! Master the complete 2D music video production process through 23 chapters and hands-on exercises. This class walks you through the full pipeline — from ideation and storyboarding to styleframes, animation, compositing, and final VFX. Already pre-ordered during our Earlybird special? Time to start enjoying your class! ✨ Link: bit.ly/4oyjGek

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Draft styleframes from a recent video! Project’s on hold for now. Let’s see👀

Style frames for The Space Within on Audible #motiondesign #styleframes

Styleframes, on the other hand, define the exact visual identity, aesthetic, and mood of the final video. These are fully rendered, production-ready, high-fidelity still frames that showcase the precise color palettes, typography, textures, and asset designs that will be used...

What exactly is the key difference between Storyboard and styleframes? I feel like the 2 are constantly being mixed up

Thank you! These are R&D Styleframes for a logo reveal promo I created for Kaluza. I will upload it soon!

Styleframes for Kaluza

You mean styleframes

Style frames for Adults on FX #motiondesign #styleframes

When I was hiring a new motion designer for OOT, over 300 people applied. Most portfolios make the same mistakes: 1. DON'T send a Google Drive link for your portfolio, get yourself a proper website with your own domain. It doesn't have to be complicated, just a clean website with your work is enough. 2. Clearly show what you did. If you did just the animation, but not the styleframes - you need to state it clearly. 3. Most motion designers focus so much time on learning animation that they forget that design is the harder skill. You can't out-animate bad designs. 4. Don't show pieces from tutorials. Everybody starting out have animations from tutorial videos you see over and over again. 5. Finally, less is more! it's better to show 5 strong portfolio pieces than 10 meh ones.

Style frames for Valorant #motiondesign #styleframes