In iOS15, Apple is deploying changes that will stop email marketers from knowing if their emails are being opened.
In ep. 82 of The JetRails Podcast, @BigPru of @omnisend discusses how email marketers can get ready
Full ep: jetrails.com/podcast/episode…#OpensAreDead#EmailMarketing
The most important adjustment to make to your email marketing to prepare for the death of opens is to NOT jump to social media where you don't own the platform. Stick with your email list and work on a better CTR. #OpensAreDead@omnisend.
The most important adjustment to make for iOS 15 is figuring out different engagement metrics for deliverability and spam trap avoidance. @omnisend#OpensAreDead
You might have a lot of questions surrounding #iOS15 and how it'll change #EmailMarketing.
At Omnisend, we've got you covered! Check out our full hub with how best practices will change moving forward!
💀 opensaredead.com/#OpensAreDead