15 months of writing. 20 years of learning. 18 conversations with leaders in music, tech and entertainment. 217 pages. 249 copies shipped to 26 different countries on launch day.
Can't believe THE ECHO Book is out.
On Thursday I’m going LIVE to share my best thinking how to become a designer that’s not easily replaced by AI.
This talk is a virtual pre-release event for my book launching next week.
RSVP: studioherrstrom.com/events
Get the book: the-echo-book.com#design#branding
DESIGNERS AND BRAND BUILDERS: Next week I’m hosting a free online live talk ahead of my book launch. 300 people have already RSVP’d.
studioherrstrom.com/event
Big news: THE ECHO book by @herrstrom is coming 2026—featuring never-before-shared insights and conversations with leaders across music and tech, including Nothing, Boiler Room, Spotify, and MTV. Join the early access list: studioherrstrom.myflodesk.co…
2025 in 10 seconds
10 seconds that represents the work of a team delivering every week.
Building and evolving brands.
Finding new expressions.
I seriously can’t wait to share more in 2026.
Also excited to share that I wrote a book this year. More soon.
Together with The New Company, we helped Fanatics expand its presence in the world of cards and collectibles by developing a new visual identity for Fanatics Collect.
instagram.com/p/DQmC_Q6DJV5/…
Germany! Our Founder and Creative Director @herrstrom will be speaking at Art Directors Club Design Conference on October 20. See you there: adc.de/events/adc-design-con…
Designers! STUDIO HERRSTRÖM is searching for two freelance designer for a campaign production, October 2nd - October 31st.
- 1 Month / Freelance
- US East Coast time only
Apply here: jlochww3zsz.typeform.com/to/…
Our founder and creative director recently spoke to @creativeboom about why culture—not trends—led our branding for Spotify's Top México playlist, and how our team shaped authentic playlist branding for a global audience. Read article: tinyurl.com/s5c3a4a3
To mark The Game Awards’ 10th anniversary, STUDIO HERRSTRÖM set out to create a noble, flexible identity: a mono-linear trophy logo, geometry-driven frames, and baroque gold palette—elevating digital, live, and music moments. Learn more: studioherrstrom.com/work/the…
We worked with James Blake and Vault.fm to find ways unreleased tracks can be shared, helping artists and fans connect on a deeper level through exclusive access to unheard music.
More in our index
studioherrstrom.com/index