Founder Creative Director at @studioherrstrom.

Joined March 2009
737 Photos and videos
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Still can’t quite believe I’m writing this. THE ECHO Book is now available for preorder at the-echo-book.com.
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Erik Herrström retweeted
THE ECHO by @herrstrom lays out a three-phase framework for building brands that shape culture rather than chase it.
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15 months of writing. 20 years of learning. 18 conversations with leaders in music, tech and entertainment. 217 pages. 249 copies shipped to 26 different countries on launch day. Can't believe THE ECHO Book is out.
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Vienna, join @studioherrstrom for the THE ECHO book launch at Softcover. softcover.at/20260423/book-l…
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On Thursday I’m going LIVE to share my best thinking how to become a designer that’s not easily replaced by AI. This talk is a virtual pre-release event for my book launching next week. RSVP: studioherrstrom.com/events Get the book: the-echo-book.com #design #branding
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DESIGNERS AND BRAND BUILDERS: Next week I’m hosting a free online live talk ahead of my book launch. 300 people have already RSVP’d. studioherrstrom.com/event
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New work for Ray-Ban Meta with @studioherrstrom You Ain’t Seen Nothin’ Yet featuring Doja Cat and Teyana Taylor. Full case study studioherrstrom.com/work/ray…
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Erik Herrström retweeted
Big news: THE ECHO book by @herrstrom is coming 2026—featuring never-before-shared insights and conversations with leaders across music and tech, including Nothing, Boiler Room, Spotify, and MTV. Join the early access list: studioherrstrom.myflodesk.co…
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2025 in 10 seconds 10 seconds that represents the work of a team delivering every week. Building and evolving brands. Finding new expressions. I seriously can’t wait to share more in 2026. Also excited to share that I wrote a book this year. More soon.
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Together with The New Company, we helped Fanatics expand its presence in the world of cards and collectibles by developing a new visual identity for Fanatics Collect. instagram.com/p/DQmC_Q6DJV5/…
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New case study! We rebranded Filmhub on their mission to reframe film distribution. studioherrstrom.com/work/fil…
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Erik Herrström retweeted
Germany! Our Founder and Creative Director @herrstrom will be speaking at Art Directors Club Design Conference on October 20. See you there: adc.de/events/adc-design-con…
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Our best work in 1min. Our 2025 studio reel.
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Designers! STUDIO HERRSTRÖM is searching for two freelance designer for a campaign production, October 2nd - October 31st. - 1 Month / Freelance - US East Coast time only Apply here: jlochww3zsz.typeform.com/to/…
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The Resonance Space is open until Sunday at the VIENNA DESIGN WEEK headquarters. viennadesignweek.at/en/progr…
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Erik Herrström retweeted
Our founder and creative director recently spoke to @creativeboom about why culture—not trends—led our branding for Spotify's Top México playlist, and how our team shaped authentic playlist branding for a global audience. Read article: tinyurl.com/s5c3a4a3
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Erik Herrström retweeted
How @studioherrstrom evolved from freelance into a 10-person team redefining cultural projects. Read the interview at the link below ↓
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Erik Herrström retweeted
To mark The Game Awards’ 10th anniversary, STUDIO HERRSTRÖM set out to create a noble, flexible identity: a mono-linear trophy logo, geometry-driven frames, and baroque gold palette—elevating digital, live, and music moments. Learn more: studioherrstrom.com/work/the…
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We worked with James Blake and Vault.fm to find ways unreleased tracks can be shared, helping artists and fans connect on a deeper level through exclusive access to unheard music. More in our index studioherrstrom.com/index
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