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iProspect Canada @iProspectCA

Our unique understanding of the intersection of culture, content, data, and technology powers how we build brands out of every moment of connection.

Joined February 2008
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iProspect@iProspect
31 May 2022
We explore how brands can build a multi-screen strategy by looking at the shifts in human interactions and digital behavior in our latest Future Focus report. Read more: ow.ly/sPWC50Jh1uJ
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iProspect Canada is proud to unveil key senior #leadership appointments. Read the latest #news -> bit.ly/3qQkjD8
Only 6% of those brands we spoke to felt they had the proper infrastructure and strategy in place to operate in a post-cookie world. Download your copy now to understand the readiness of your brand in a post cookie world. bit.ly/3fhfNan
Emerging trends open growth opportunities. To capture the attention of consumers and stay relevant in the long term, brands need to detect, observe and understand the growing cultural trends that matter to their audiences. Download the report here: bit.ly/3tiabTb
NEW | Out today, the sixth edition of our annual report Future Focus: Brands Accelerated. This report explores the intersection of consumer attention, commerce and data. Download your copy now - bit.ly/2R9pIGw
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Climate crisis, social justice, privacy rights… as people’s expectations change and consumer scrutiny increases, companies must adapt to societal evolutions if they are to remain relevant and grow. Read what our Global CMO has to say - bit.ly/3d0X41y
iProspect relaunched globally, with a new proposition, evolved capabilities and new brand identity. Dan Kalinski, CEO of iProspect in Canada, said "the newly reimagined iProspect is leaning deeply into new technology and performance transformation" bit.ly/2Q91xYe
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We're looking forward to participating at @dx3canada Pulse on October 21st. Tune in to hear from industry leaders, including our very own Basil Hatto, on how 2020 has shaped the future of #Retail & #Marketing . Full agenda -> bit.ly/2SwWI9b
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What are our predictions for this holiday season and what can brands do to prepare and win? Read all about it in our latest whitepaper --> bit.ly/30aNdAH #Retail #DigitalMarketing #ecommerce
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Our Head of Experience weighs in on the consumer shift towards #Voice Search and how brands can take the first step towards adapting their website content. Check out his top 6 recommendations. iprospect.com/en/ca/news-and…
Creative personalization at scale is an essential way for brands to unlock exponential #Growth . How brands can unlock data-driven #Creative #personalization to stay true to their brand and speak to consumers on a personal level? bit.ly/3d9C8V4
A few quick tips from our very own Luz Alvarado on staying sane while working from home and living alone. Check it out! #WFH #whoweare bit.ly/2AimPus
Planning for the road to #recovery ahead. Find out how we're tackling a post #COVID19 reality for our clients. iprospect.com/en/ca/news-and…
Headed to @dx3canada? Join Dan Kalinski and Basil Hatto as they speak to why personalisation is key in today’s Connected Economy and how to make it possible at scale for your brand. See you on March 11th! #DX32020
Live from @masterclassing in Toronto this morning, VP Product & Strategy, Basil Hatto speaks about delivering smarter and more personalized creative with our proprietary tool Presto. #digitalmarketing #personalization
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The team is back from a jam packed week at Google's Performance Honours Study Tour in NYC. From speaker sessions, to a hockey game, to cooking classes and more - they covered a lot! Thanks to #Google for the warm welcome and great week!
Increasing trust and harnessing data to create personalized experiences for consumers are the key ambitions for Canadian marketers in 2020. Learn more about the road ahead to 2030 in the fifth annual of Future Focus. #DigitalTrends Download your copy. bit.ly/2RC0FtL
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Yesterday we lent our expertise to raise awareness for @LGFBCanada . At the heart of the #LGFB program is a complimentary two-hour workshop which addresses the appearance-related impact of cancer and its treatment. Visit their website for more info facebook.com/LGFBCanada/vide…
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#Google recognizes #iProspect Canada as the Best Performing Agency in the Performance Honours Program. Rachel Banks and Mitchell Czornodolskyj also won individual honours within the Creative Excellence and Optimization Score categories! bit.ly/2PRJAd7
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The year-end finish line is in sight and that can only mean one thing - #retailers and #consumers alike are anxiously awaiting the start of the #holiday season. What change in consumer behaviour are we expecting to see? Alex Broome unwraps it all. iprospect.com/en/ca/blog/tis…
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