slop slangin' 🤖

Joined January 2015
192 Photos and videos
John Cocktosen retweeted
Most people using A.I. can build things, but can't get anyone to buy them. The money isn't in A.I.; it's in your ability to get people to buy things.
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I used to think the bring back 4o people were insane til I used Fable for 3 days, got 2 months of work done then got rugged
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So Fable actually wound up becoming one
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This reminds me of one friday back in 2006 when I went to log into my FullTilt account and saw a DOJ seal and seizure notice
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this has to be Opus now. there is absolutely no fucking way this is the same Fable i've been using the past 2 days. idgaf what anyone says.
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can't decide who's more retarded. The people running this, the person showing as an example for what they teach, or the people in the comments asking for what the person showing this as an example teaches 🤔
Jun 7
$3.4m serious-health ads don’t win because the bottle looks clinical they win because the problem is visible before the viewer reads anything this concept works because it doesn’t start with ingredients not capsules not “daily support” not clean label design not vague wellness claims it starts with the fear active mass loss of control uncertainty the visual weight of what’s happening inside then the product becomes the support frame today image creates tension later image creates belief animated mass makes the problem easy to understand concept label keeps the positioning clear most health brands lead with the bottle the winners lead with the visual mechanism that’s why problem-first health creatives hit harder than clean product shots rt comment "visual" and i’ll send you the problem-first health ad breakdown (follow for dm)
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"Its not about the glop" - Dan Kennedy
Draino must be one of the longest-running and most successful retail scam products of all time. Sell people some goop in a bottle, festoon said bottle with scary product warnings, say the goop will unclog your drains, in fact the goop never does anything.
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you can't discount someone across a belief gap
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Don't just bookmark this. Actually read it. It takes decades, and seeing/being involved in thousands of offers and businesses to get this kind of insight And you can have the tldr for just the cost of 20 mins of your time.
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You cry about zuck not spoonfeeding you enough buyers for uploading some images and clicking a few buttons These mfs sold houses. With direct mail. Actual houses. Make better offers.
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If you're too lazy to read the book, this is a solid breakdown
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But you should still read and study the book
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Stop trying to hire for "creative strategists" and become one u lazy fuk
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I am really vibing with opus 4.8 - especially when discussing and implementing things related to buyer psychology. It takes direction, and feedback VERY well. Past models could always tell you why their direction was flawed but then would just spit out more of the same slop. Opus 4.8 seems to incorporate feedback better than any other model i've used as it iterates. 5.5 is still my autistic workhorse though.
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I use it with droid. Not sure if this tracks when using through other harnesses
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John Cocktosen retweeted
There's a huge difference between "marketing" and "solving problems". If the game hasn't been profitable to you, most likely, you've been focusing on marketing without actually solving a problem. Once you start thinking about solving problems, marketing becomes a whole lot easier... ...Because, what's a market if not a place where problems find their solutions? - Alen
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Higgsfield got some true dark lords over there in their conversion/retention department man. This is a straight up diabolical reversal of a standard Continue/Go Back pattern from their cancel flow. Would I do this? No. But game respect game. Get that paper boo
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We did $100m in sales off of this one single idea. Wanna make it in consumer? 1. Find a predatory practice they were gaslit into accepting as "normal" 2. Wake them up to the truth by telling a good story. 3. Convince them you can solve the problem for them (even temporarily) 4. Actually solve it 5. Get lots and lots of MIDs
The credit card company's entire model is a bet that you won't be able to pay it off and will get stuck paying interest. That's it. There is no other way for them to make money other than this: bet on your inability to pay it off. Hence, the model's presupposition is that if you need credit in the first place, you most likely don't have money, so you can't just pay it all off at once, so you get stuck in the interest cycle. This is why I have zero debt. And yeah, I know what some of you will say..."but there's good debt", no, there's no good slavery.
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John Cocktosen retweeted
"If it were easy, everyone would be a gajillionaire." It's something I find myself telling business owners nearly every week. -When a brand owner tells me they are struggling with high ad costs, or a plateau. -When a service business loses a big customer or account. -When an owner is struggling with inventory management, or faces a cash flow crunch. -When market conditions change and a startup that seemed destined for the moon suddenly ends up on life support. It's probably my favorite aphorism because it's so obviously and observably true. Most entrepreneurs are not gajillionaires and never will be. Most of them fail. And the fact that succeeding wildly in business is so hard is actually great news for you. Why? Because if you do succeed in your business, you create a whole lot of value. Think about it: value is driven by scarcity. And real winners in the world of business are scarce. So if you defy the odds and do win big, it's worth a lot both to you, and to other people. Meanwhile, if winning were easy, the outcome of winning would be far less valuable for all. So thank God that succeeding in business is hard. And also, thank God that you get to experience that struggle. Because it means you are in the arena... Fighting for your life... And that's exactly where you're supposed to be. The struggle isn't an unpleasant side effect of entrepreneurship, it's the entire point. And when you start to realize this... The struggle no longer feels like one. It's just the nature of what you do. That's a powerful reframe. You stop operating from a place of panic or fear.... And you stop experiencing crises. The truth is that crises are virtually nonexistent in business. Instead, what most people call crises are simply problems or challenges that need to be solved. And solving those problems is how you succeed while others fail. The better your solutions, the more you win. The more you win, the more complex your challenges become... And the only real limiter to your growth and ultimate economic upside here... Is whether you can keep solving challenges at an increasingly higher level, or if you hit a wall. You...and your team. Because that's the other part. As you grow, the challenges become too complex, too numerous, or too multifaceted to solve on your own. Which is why you need to build a team and focus on hiring great people. That alone is its own challenge. It's also hard. Which is why a great team is so incredibly valuable. I don't know if it's fair to say that what I've described here is the whole game in business... But it certainly is a big part of it... So the more deeply you embrace the struggle, the better your chances are of defying the odds.
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ecom bros can't actually be this far behind? We were doing this shit back in 2009
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Rosabella putting RE: in the subject line which helps to increase the open rates "RE:" in a subject line can make the email look like an ongoing conversation or a reply to something customer previously sent, which can increase open rates because people think: - someone answered their question - it’s part of an existing thread - or it’s a personal email rather than marketing
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