Communications leadership firm for entertainment, media & innovation brands across Latin America and the U.S. Hispanic market. #BeInFocus

Joined May 2025
40 Photos and videos
Don't touch the logo. Ever. We touched ours. Same Electric Blue. Same geometry. Same sharpness. Different energy. Our Summer Collection logo. Live now. Some stories are built for summer. Not a fling. A spark. inFocus. #BeInFocus #BrandCut #EntertainmentPR
Third time as jury member for the Premios PRODU. Ten editions. An industry that keeps proving why it deserves to be seen by the world. That's exactly what we build at inFocus. #PremiosPRODU2026 #PRODU #inFocusPR #Entertainment #LATAM #PR
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Most uncomfortable year of my career. Most clarifying too. Leaving the corporate structure to build @infocus_pr from scratch taught me that uncertainty isn't the enemy. It's where growth lives. Bold Journey covered the full journey. Link in bio. #inFocusPR #BoldJourney #Founder
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One year ago, inFocus PR was an idea. Today it's a firm with clients, convictions, and a very clear point of view. Proud of the work that proved it right. Year two starts now. #BeinFocus
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May the 4th be with you. We can't move objects with our minds or jump across star destroyers. But we can take a brand that's invisible and make it impossible to ignore (in any galaxy) Jedis of focus. That's us. #MayThe4th #inFocusPR #BeInFocus
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Las week I sat down with Rebecca Avery for The Streaming Wars to get into why this gap between internal comms and external storytelling keeps happening, what it really costs, and what closing it actually looks like in practice. Full interview in the link in bio. #StreamingPR
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#beinginFocus at #contentamericas Day 1 💪
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Big news: Cielito Studio is now in focus. We're bringing their story to the world, and soon, you'll see why this matters. What they're building in storytelling isn't just new. It's necessary. Stay close. 🌟 #inFocusPR #CielitoStudio #Storytelling
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We're not wishing you a happy new year. Instead, we're inviting you into this: Happy New Growth. Because the best work doesn't happen when we're chasing results. It happens when we're chasing growth. With the right people. In 2026, that's what I'm committed to. #BeinFocus
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15 Dec 2025
In two decades building campaigns across borders, I've learned that the best solutions don't abandon structure, they sort of challenge it. Creativity isn't chaos or a crazy idea. It's asking better questions. The box exists, as a suggestion. #BeinFocus #inFocusPR #WeekinFocus
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24 Nov 2025
Change is uncomfortable because it demands that we operate without a complete roadmap. Trust that adaptability is just as valuable as strategy. Growth happens when you're willing to navigate uncertainty with intention. #BeinFocus #inFocusPR #WeekinFocus #AuthenticStorytelling
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10 Nov 2025
Storytelling isn't just a skill—it's the foundation of how industries evolve and communities connect. The narratives we craft today shape tomorrow's culture. #BeinFocus
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28 Oct 2025
Adriana Sinisterra y Paola Alvarado, fundadoras de Scenika Consulting hablaron con Richard Izarra en #PRODUPRIMETIME. Gracias @PRODU por acompañarnos en el lanzamiento de Scenika Consulting. Link en stories y highlights
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27 Oct 2025
As an entrepreneur, it's easy to only seek that big break. That big win. But those moments don't appear out of nowhere. They're built from countless small decisions, daily commitments, and incremental progress. The power is in seeing every step that got us there. #BeinFocus
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20 Oct 2025
Innovation doesn't happen in a vacuum. It starts with curiosity. With asking the questions others overlook, exploring the paths less traveled, and refusing to settle for the way things have always been. #BeinFocus #inFocusPR #WeekinFocus #AuthenticStorytelling
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13 Oct 2025
Sharing this thought from our #WeekinFocus series on resilience. True "show up" is turning that unexpected plot twist into the highlight of the story. #BeinFocus #inFocusPR #WeekinFocus #AuthenticStorytelling
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Products and brands can earn attention, but they rarely build loyalty on their own. That connection is forged through narrative: whit stories. Build a culture that audiences don't just buy from, but feel they belong to. #BeinFocus #inFocusPR #WeekinFocus #AuthenticStorytelling
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20 years of storytelling, countless borders crossed, and one guiding principle: build bridges, not walls. Grateful to Voyage Miami for letting our founder & CEO @officialgabo share the journey that led to @inFocus PR. Read here: voyagemia.com/interview/conv…
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29 Sep 2025
Acknowledging progress isn’t just about a momentary boost. 🚀 It's a strategic practice that builds momentum, bringing the bigger picture into a clearer, more achievable focus. #BeinFocus #inFocusPR #WeekinFocus #AuthenticStorytelling
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22 Sep 2025
Innovation doesn't begin with an answer. It begins with the curiosity to focus on what lies beyond the current frame. #BeinFocus #inFocusPR #WeekinFocus #AuthenticStorytelling
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