Joined July 2024
50 Photos and videos
$10K MRR → $70K MRR in 65 days. EP Media. B2B content agency for SaaS.
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Replaced with LinkedIn DM voice notes targeting Series A/B SaaS founders who'd posted about content in the last 30 days. 15 voice notes a day, hand-recorded. Cost: 45 minutes daily.
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L2 Conversion. Starting state: 60% of discovery calls ended with "let me send a proposal." Average proposal-to-close was 22%. The rewrite: stopped pitching on calls. Started diagnosing using the 4-Layer Revenue Ceiling.
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The 5-Layer Revenue Stack.
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Most agencies have L1 and L3. Maybe a half-built L2.
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L4 and L5 are where the next $50K MRR comes from. Almost nobody builds them on purpose.
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The $20K → $130K NBW teardown is the most-requested doc I've sent in the last 6 months. 48 pages. 7 system changes. Real outbound scripts. The exact discovery framework. Comment CASESTUDY and I'll DM you the full PDF.
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Monday morning. Week 2 inside Partners.
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7 tool runs over Sat Sun (the low end I predicted last week). 3 brain updates. 1 new community post (a founder asking what "fit" looks like at L3).
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Quiet weekends are a feature, not a bug. The system runs while the cohort rests.
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The compounding layer in a service business is not the next channel. It's the stack underneath the offer that lets every channel route into the same outcome. Most operators rebuild the funnel. The ones who break through rebuild the stack.
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