products and research focused on the context & memory layer of the Internet. creators of @getashelf 💥

Joined April 2020
409 Photos and videos
LLM knowledge bases for all
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Shelf got a callout in Business Insider's piece on how Gen Z is trying to log their way out of doomscrolling. The piece explores this trend and why social cataloging apps, like Shelf, are gaining momentum. Full article here: businessinsider.com/gen-z-do…
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We teamed up with @mozilla to tackle one of the biggest questions in AI: who controls personal context? @Jad_AE , @apuchitnis and @johnpdickerson break down why context -not compute - is the real power in the next era of AI, and how we can build systems that work for people.
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An important read for anyone thinking about agency, identity, and the future of AI. papers.ssrn.com/sol3/papers.…

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koodos labs💥 retweeted
2 Nov 2025
Join @apuchitnis, @johnpdickerson (of @MozillaAI) and I for our session at @mozillafestival on the collective land grab for user context reshaping the internet. Join the discussion if you'll be there: schedule.mozillafestival.org… @mozilla x @koodos

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Personal Context Infrastructure is the most important evolution in personal technology since social media.
13 Oct 2025
Everyone seems to be focused on AI memory, but they're approaching it wrong. Memory must be earned. Your context is fractured across platforms that hoard it. Personal Context Infrastructure puts you back in control. Why this is the most important evolution in personal technology since social media:
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koodos labs💥 retweeted
6 Oct 2025
Love this move from Anthropic – books & “thinking caps” make AI feel cultural, not just technical. At koodos we believe the same: infrastructure only matters when it becomes part of how people live, talk, and create.
GOOD MORNING NEW YORK CITY COME DO YOUR BEST THINKING AT OUR THINKING SPACE IN THE WEST VILLAGE SAY NO TO SLOP
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Why did we hire the Managing Editor of Nylon Magazine? Because infrastructure without culture is just plumbing. We're building Shelf to be your personal context companion—and that only works if we're embedded in culture, not observing from the outside. New post👇
3 Oct 2025
We’ve been thinking a lot about how and why the best consumer products feel like cultural movements, not just tools.
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find your shelf
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koodos labs💥 retweeted
19 Jun 2025
just dropped "Context is All You Need" with @seanxthielen, @fkpxls, @YondonFu the insight: AI systems that understand you deeply enough to anticipate needs and take autonomous action will fundamentally reshape how we interact with technology. But who controls that understanding? we're moving from "AI that detects intent" to "AI that takes action" - and robust personal context is what makes autonomous agents possible (and trustworthy) this research is directly informed by what we're building at @koodos - giving individuals agency over their personal context while enabling the cross-platform insights that make AI truly useful. this is built on years of thinking and building for lots and lots of people to aggregate their context in one place on @getashelf. the next few years will determine whether we get AI that enhances human agency or diminishes it. context truly is all we need - the question is who gets to wield it.
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koodos labs💥 retweeted
30 May 2025
yup!
Thinking about how memory is the real moat for LLMs—great for user lock-in, but increasingly bad for users as the AI app ecosystem expands. Will ChatGPT or Claude eventually offer memory portability - a kind of single sign-on for your context - or stay walled gardens so that we're further incentivized to use their apps? Maybe we’ll see a “Plaid for memory.” Not a perfect analogy, but imagine an external layer where apps could write to and read from your memory with permission. If there’s anything I want to own/control (for professional personal use), it’s this.
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First ever Board meeting, so here's the koodos board as babies:
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It’s a war to capture your context (and more of it) faster than everyone else... ...and then to give it back to individuals
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Worth a listen (but we're biased!)
Today on TASTELAND @daisandconfused and I chat with @Jad_AE about inverting the internet's personal data model in favor of users, the concept of data gravity, Shelf and other taste aggregation apps, and more. tasteland.fyi/ep-29-shelf-li…
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One of the tentpole pieces on the agentic internet from last year was the paper "The Next Phase of the Data Economy: Economic & Technological Perspectives". papers.ssrn.com/sol3/papers.…

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A few of the co-authors Prof John Deighton, Harvard Business School Emeritus Prof & pioneer in Digital Marketing, and Jad Esber, the founder of koodos labs, will be hosting a discussion moderated by Leora Kornfeld on the paper next Monday Jan 13. lu.ma/uv571w9f?tk=8IfC5S
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We'll discuss data as an economic good and data markets, what personal data stores are and why they have failed to gain traction thus far, how regulatory changes, new tech breakthroughs, consumer adoption, and market forces are creating opportunities for personal data stores.
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maybe we should fix this?
Honestly, this is a vibe.
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