Aligning your sign-off with your email's context is so important!
"How does 6PM CET sound for our call tomorrow?" > "would you like to hop on a call?"
More clarity = less friction
You have to make it as SIMPLE as possible for prospects to book a call with you over cold email
If you're going back and forth with them, don't just say "open to a quick call?"
Too much thinking on their part if you say this
Instead, make it easy on them:
"How does tomorrow or Wednesday at 1 PM EST work for a quick call? If not, you can book on my calendar HERE"
> Moves the question away from YES NO, and towards TOMORROW or WEDNESDAY
> No thinking involved, can reply with "tomorrow at 1"
> Send you calendar over as a backup if those times don't work
To take it a step further, put the times in their time zone
If the prospect's in California, I'd say "10 AM PST" to accommodate them
Once they confirm a time, YOU need to go book them in manually.
Make it as EASY as POSSIBLE for the prospect to book a call with you and you will book more calls.
Simple, right?