Hire trusted executive assistants to handle work and life tasks. Get it done with confidence. Get Magic.
Joined February 2015
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- Followers 8,237
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Most people hire the wrong assistant.
And it's usually because they try to do it alone. They hire the first person they interview when it really takes hundreds of interviews to find a great one. They overpay because they don't know how to negotiate. Then they skip the training, so the new assistant joins without ever learning how to help them.
Magic does all of this for you, and you end up with a top 1% assistant.
This is your sign to hire an assistant.
You stop ghosting people, so you close more deals. One great assistant does the work of three, so you save thousands a month. And you can finally step away for more than a day without the business falling apart.
A month in, you'll wonder how you ever worked without them.
What would you do with an extra 40 hours a week?
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Assistants do a LOT more than just make calls and answer emails.
At least, the ones at Magic do.
They help founders raise millions and launch new products.
They negotiate contracts.
When someone on the team quits out of nowhere, they're the one who steps in and keeps things moving.
Magic assistants are closer to a chief of staff than an assistant.
#Freelance #VirtualAssistant #RemoteWork #ExecutiveAssistant #Outsourcing #Productivity #Assistant #Entrepreneurship #Startups #Startup
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No one cares about your AI assistant.
Everyone has one. It's not an advantage anymore.
Two signs it's time to bring on a virtual assistant (a real one, not AI):
1. You're taking too long to reply.
If someone wants to do business with you, reply in 5 minutes, and you're 100x more likely to close the deal.
(Automated replies don't work. You need to be fast and be a real person.)
2. You've been trying to automate your work with AI and it's just not quite working.
Instead of doing it all yourself, hire someone to do it.
The easiest way to hire an assistant who's actually good? Use Magic.
#Founders #Startup #Startups #ExecutiveAssistant #Entrepreneur #Outsourcing #AI #Assistant #Freelance #VirtualAssistant #Entrepreneurship
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If you make someone responsible, it frees up your time in so many ways, and allows you to move on to the next thing.
Apr 1
The fastest way to kill a business is to never learn how to delegate.
- The team can't move without pinging you first
- The business falls apart if you try to leave for a week
- You hired for skills instead of judgment
- The team executes but you still decide what matters each week
- Nothing is documented, everything lives in your head
- You think delegation means training someone to do it your way
I’ve seen so many business owners get stuck here because they think hiring people is all it takes to delegate even though hiring is only step one.
Real delegation is building a system that takes you out of the busy work and gives you room to focus on the bigger picture.
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This is the exact reason people come to Magic.
AI made the workload bigger, not smaller, and at some point you need another person in it with you. That person will use AI too, which multiplies what they can handle.
Apr 21
The tricky thing with AI is that there is an infinite number of things to do. You can always build more, automate more, design more. It expands, not reduces the amount of work you have and you eventually end up with a never ending spiral of tasks to complete.
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The faster you are, the more you can get done. If you can get things done faster, it's a multiplier.
At Magic, we prioritize speed. If it's taking you a month to set-up automations, send it to your assistant and have them do it today.
Apr 15
Stop accepting "reasonable" timelines. Start asking what would need to be true to cut them in half.
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The most successful founders we’ve met all have executive assistants.
Apr 13
Harsh truths about success I’ve learned from people more successful than me:
-You only have to be right ONCE. One big right move can erase a lifetime of wrong ones.
-You can't be upset at the results you’re not getting from the actions you’re not taking.
-The successful don't wait for someone to come save them. You want a better life, go build it.
-Most successful people I've met aren't that smart. They move fast, they take risk, they work a lot. That's it.
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Magic retweeted
Apr 11
Leading humanity towards an AI future is insanely hard. Nearly anyone else would crack under the insane pressure. Attacking @sama and his family doesn't help.
Violence just because you disagree is not OK.
Supporting him and hoping his family stays safe. ❤️
Apr 10
I wrote this early this morning and I wasn't sure if I would actually publish it, but here it is:
blog.samaltman.com/2279512
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You a VA can do pretty much anything in 2026.
Apr 5
Met a guy at an event doing $200k/month running his own Meta ads. No agency. Him and a VA.
Fired his agency 8 months ago after they burned $40k in one month at 0.8 ROAS lol
He taught himself everything from YouTube, started spending $200/day, and his CAC dropped 35% within 90 days of taking over.
His whole account is broad targeting. No interests. No lookalikes. Advantage with strong creatives and that's it.
"I stopped testing 50 audiences and started testing 50 creatives."
Honestly I've seen this pattern so many times now. The best media buyer for most brands under $500k/month is the founder who actually understands the customer.
Not some 29-year-old at an agency managing 11 accounts simultaneously that doesn't give a fuck about your biz.
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If you have an assistant, you can complete side quests while you're still locked in and focused on your main quest.
Apr 5
You’re bored because you don’t do side quests, bro.
Life is more than just work and bed rotting.
Here are 50 side quests to complete:
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Magic Claw is even easier.
Just sign up, and it's set up for you in 30 seconds.
Magic creates an Open Claw agent for you that's entirely yours. Magic also manages it for you.
Plus, only Magic Claw sends work to actual human assistants when it gets stuck. 🤖➡️👨
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