QA Engineer | Entrepreneur | Product Manager| Helping founders go from idea → product @zawatidigitals | Buildin Women in Tech @techwithher_a | Alum @MESTAfrica

Joined March 2016
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“Data is key” I find user research an integral part to making good decisions when designing a consumer based product. My key lessons from the event organised by @helloyux and @uxghana will be to focus on the actual pain points of your users. #uxdesign #StateofUXRAfrica2022
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The struggles The Uncertainty The Setback The Lesson Are the things that allow others to see themselves in your story - Slides from the World Bank Youth Summit
Thrilled to join the @WorldBankGroup Youth Summit 2026 (#FutureWorks) as a Youth Delegate. My work advancing girls’ education aligns perfectly with the focus on education, skills, and designing jobs for the digital age. Excited to push for solutions.
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Ifunanya MarrietteⓂ retweeted
Made in ABA in Igbo land. I bought this pair of footwear in 2024, and to my greatest surprise, it has completely changed my perception of Made in Aba products. Despite the negative things some people say about Aba-made shoes, this footwear is still in excellent condition today. I personally used it for over one year and six months before handing it over to my younger brother. Throughout that period, it was used almost every day, including for bathing, yet it has neither torn nor required any repair from a shoemaker. That level of durability speaks for itself. My honest assessment is that Aba manufacturers are capable of producing world-class, long-lasting products. The quality you get often depends on the specifications you request and the capital invested in production. The same principle applies globally. China, for example, produces both low-quality and premium products depending on the buyer's budget and requirements. Aba remains one of the greatest manufacturing hubs in Africa, driven by the creativity, skill, and resilience of Igbo entrepreneurs and craftsmen. Instead of looking down on locally made products, we should support and promote them because they create jobs, drive innovation, and strengthen our economy. The talent in Igbo land is undeniable. Give an Igbo craftsman the right tools, resources, and market, and he can compete with the best in the world. Igbo to the world. Aba made, globally respected.
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Thrilled to join the @WorldBankGroup Youth Summit 2026 (#FutureWorks) as a Youth Delegate. My work advancing girls’ education aligns perfectly with the focus on education, skills, and designing jobs for the digital age. Excited to push for solutions.
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Ifunanya MarrietteⓂ retweeted
A government that reacts faster to criticism than to the killing of its citizens has lost its purpose.
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It won't cost you zero Naira, please retweet massively.💔💔
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"It is not the obligation of the oppressor to free the oppressed. It is the obligation of the oppressed to break his own chains." -Egbon @DeleFarotimi

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May 30
THIS IS THE TWEET ‼️
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📢 The Application to #Cyber4Africa Programme is open. A joint initiative by @‌AIHub4SD, Cyber 4.0, and @‌Cisco, it provides African AI start-ups with structured cybersecurity support. 📰 Apply by 8 June: bit.ly/4umyLBm #AIHub4SD #AfricaAI #CyberResilience
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Ifunanya MarrietteⓂ retweeted
Let me trace the timeline here because nobody's connecting it. Step 1: Scrape the entire internet. Every book, every article, every conversation, every piece of art, every forum post. Do it without asking. Do it without paying. Step 2: Train a model on all of it. Call it "artificial intelligence." Step 3: Go to BlackRock's Infrastructure Summit and announce: "We see a future where intelligence is a utility, like electricity or water, and people buy it from us on a meter." Step 3 is where you sell people's own knowledge back to them. On a meter. They took the collective output of human thought, compressed it into a model, and now they want to charge you by the token to access a version of what you and everyone you know already created. One Reddit user put it perfectly: "They stole all this data from us, the people, our life's work, creativity, art, by devouring the internet and blowing through all copyright laws. Now they want to sell it back to us in the form of a utility." Imagine if someone photocopied every book in the public library, burned the library down, and then opened a subscription service for the copies. That's the metered intelligence business model. And they're pitching it to infrastructure investors as though they invented water.
SAM ALTMAN: “WE SEE A FUTURE WHERE INTELLIGENCE IS A UTILITY, LIKE ELECTRICITY OR WATER, AND PEOPLE BUY IT FROM US ON A METER.”
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My cousin worked at a hospital as an IT tech for 8 years. One user account never logged in. No helpdesk tickets, No password resets, No activity. Dormant account, just sitting there. Never caused problems. Then one day during an access review she flagged it and asked her supervisor, ‘Who does this account belong to?’ Her supervisor checked the HR system and said,”…
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Applications for the MEST AI Startup Program are now open. Our flagship, fully-funded 12-month program is designed for ambitious founders across West and East Africa ready to build with those shaping what’s next. What to expect: 7 months of hands-on AI training and product development Up to 4 months of guided incubation Potential access to seed funding If you are between 21–35, passionate about problem-solving, and ready to build solutions that can scale beyond Africa, this is your opportunity. Apply now : bit.ly/MESTAI27_Xorg
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Modern day softwares are more than just codes. This Friday, I’ll will be sharing my thoughts See you there!!!
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Ifunanya MarrietteⓂ retweeted
We cannot encourage learning and building in public, and then proceed to shame when people make mistakes.
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Women are doing great things and I’ll be one of them.
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Founder of TOMS shoes. Never let anyone tell you what you can & can't do.
In 2006, I had $3,000, no investors, and zero experience making shoes. People said my idea would bankrupt me. Today, it's worth $600 million.
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I will be delivering a demo conference at IT IMPACT Challenge 2.0, by ARSII ISIMM. This session will be a hands-on dive into how Google's AI tools are transforming the developer experience from intelligent code generation to building smarter, faster, and more creatively
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Solo founding is different. We've built the place for it. Applications open for @solofounders program's 4th cohort. • 10 solo founders building "solo, together" • 3 months in SF ( optional housing) • work closely with me alumni • $100k investment Apply!
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Apr 13
The snake in Genesis didn't come hissing. It came asking questions. Looking concerned. Sounding reasonable. Discernment is learning to hear the agenda underneath the question.
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Ifunanya MarrietteⓂ retweeted
Kippa was a Nigerian fintech serving over 500,000 small businesses. Bookkeeping, payments, agency banking through their product Kippa Pay. In October 2023, they shut down Kippa Pay. Naira devaluation. Shrinking margins. Business reality. The shutdown triggered a bank run...hundreds of thousands of merchants trying to withdraw their funds at the same time. In the chaos of that withdrawal rush, something unusual surfaced. One account was making large withdrawals repeatedly. Without a POS terminal. Kippa launched an internal investigation. What they found was: a senior manager had been quietly draining funds for at least four months. The fraud had been running the entire time, undetected and buried under normal transaction noise. ₦30 million was found sitting in his account. He was arrested in November 2023. Then released. The part that made this worse: Kippa had already sent emails to 40 laid-off employees promising one month severance pay. After the fraud was discovered, they never paid it. The employees who lost their jobs had nothing to do with the fraud. But they absorbed the consequence of it. The lesson is not just about internal controls. It is about what happens when you have no anomaly detection on your own internal transactions. The fraud ran for four months because nobody was watching the pattern. A single rule...flag any account making large withdrawals without a matching POS...probably would have caught it in week one. Your fraud detection cannot only face outward. Sometimes the threat is already inside.
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