Google is retiring these ranking systems: Page experience Mobile-friendly Page speed Secure sites Good catch by @rustybrick. "The page experience update was a concept to describe a set of key page experience aspects for site owners to focus on." According to Google, page experience was a concept for us to focus on. Core web vitals were a signal but not a separate ranking system. This doesn't mean that those factors no longer matter! Here's my thought. A signal like, say, page speed, was a measurable thing, a score. Over the years, these signals combined together could be used to help Google predict if a page was likely to be useful to people...to not jump around, to load quickly, to be secure. These are all things that correlate with a user's perception of usefulness, making it more likely that they are going to find the content useful and helpful. In 2022 Google introduced the helpful content system. This system uses machine learning to "better reward content where visitors feel they've had a satisfying experience." The helpful content system aims to reward content that follows the criteria Google laid out here. These are the helpful content questions, the questions that originally were the Panda questions. developers.google.com/search… I need to revisit my advice around the desktop rollout of the page experience update in Feb last year. Many sites saw declines at that time but I thought there was some other thing going on because most of them had good or medium core web vital scores. I thought there had to have been some type of unannounced quality update. Now I see that page experience really was so much more than having good core web vital scores. Here's Barry's article on this change: seroundtable.com/google-reti…

I have a client working with a rep management company who is sending unqualified bot clicks to the site for a specific search term. Does anyone think this is a good idea?! Yikes! 😳😬🤦‍♂️#SEO

Working on a Google Sheet using ChatGPT to evaluate helpful content and E-E-A-T. Let me know if this interests anyone. #SEO

All you SEO consultants out there. I am putting together an article about SEO pricing. What considerations are at the top of your list when looking at a new project? #SEO #consultant

Hahaha! Who needs this tee? Be honest redbubble.com/shop/ap/138791… #ChatGPT #AI

SEO Question Answered: Do longer or shorter webpages generate better organic search engine rankings? linkedin.com/pulse/seo-quest… via @LinkedIn

Online subscription tools are a lot like storage facilities. Once you have them, it's hard to get rid of them. Just a friendly reminder to clear out old subscription tools you likely are not using anymore but definitely paying for.

SEO Question Answered: What are the best practices for implementing meta tags correctly? linkedin.com/pulse/seo-quest… via @LinkedIn

ChatGPT can do remarkable things…. except count characters. How can you prompt ChatGPT to answer within a specified amount of characters? #ChatGPT

If you're looking for awesome #ChatGPT prompt ideas, check out these 3 resources! 🔥🔥🔥 1⃣ sharegpt.com/explore 2⃣ learngpt.com 3⃣ prompts.chat from @fkadev

So much power in Google Sheets! #SEO #pSEO #ChatGPT

By age 30, you should be smart enough to realize that a lack of consistency hurts you more than a lack of talent.

ChatGPT created a Google Sheets App Script function that allows me to call an AI formula for mass content production. #pSEO #programaticSEO if anyone is interested you can find it here mikemckearin.com/google-shee… #ChatGPT

I just used ChatGPT to create a table of state abbreviations and names. I just leave chat open like an assistant. Anyone else doing that? #ChatGPT

Has anyone dealt with a ton of negative spam reviews on a Google Business Profile page before? #googlebusinessprofile

Topical Authority and Content grow traffic. Backlinks and Link Authority stabalize it.

“The enemy of a good plan is the dream of a perfect plan.” Carl von Clausewitz, Prussian general. I'd rather have 10 pieces of good content than 1 piece of perfect content. Beeline your site to Topical Authority. Optimize for perfection when you're on Page 1.

New experiment for us. We used an AI tool to generate a "perfectly optimized" article to try to rank for specific keywords. This is an article written BY robots FOR robots. 🤖 wedoworldwide.com/critical-s…