It’s been an entire year since we last published our last map, and so much has changed in the industry. Last year’s map had 100 companies listed, one year later, it’s over 250! More than double! I was literally up late yesterday still adding companies to the list. The space has expanded considerably, example: no one even heard of Higgsfield early last year. And others have disappeared, like Sora2, or pivoted, like Pika. I expect this to continue as the space evolves further. A few things worth noting before you dig into it: > yes, there are lots of logos, a shareable website is coming soon > we expanded the number of categories to reflect evolutions of the space > aggregators, in particular, have exploded in the last year > the amount of funding continues to go up, not down - the consolidation that many thought was coming has still not happened yet > the model companies have largely stayed the same for a year while startups battle in lots of niche areas > this map is only a taste of certain areas like AI ads and AI video games, which deserve their own maps > read our substack for more!

i interviewed the agency making “fan pages” for brands. secondary accounts that feel more like a rogue employee took over than a strategy. so far they’ve launched arby’s boys and not spirit airlines. the arby’s page generated over 100m organic views in the first six months.

My two favorite movies of 2026 come from Canada.

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