Centerboard Marketing founder, marketing and content strategy consultant, author, mother of two.
Joined March 2011
- Tweets 112
- Following 657
- Followers 188
- Likes 60
16 Photos and videos
Pinned Tweet
26 Feb 2019
Brand Breakthrough: How to Go Beyond a Catchy Tagline to Build an Authentic, Influential and Sustainable Brand Personality launches today! amazon.com/dp/B07NTYMSW3. #marketing #branding #content
3
6 Oct 2021
Thanks for having me on your thought-provoking show!
1
1 Jul 2021
Even technology products can have a brand personality. Thanks @ITXcorp for having me on the Product Momentum podcast. itx.com/podcasts/62-margie-a… #b2bmarketing #productmarketing #contentstrategy #copywriting
2
12 Mar 2021
What a fun surprise to get in the mail from @ITXcorp and @sflaherty. Thanks for having me on your amazing and thought-provoking Product Momentum #podcast on #productmanagement
3
15 Jan 2021
Thanks for having me on! Great discussion about taglines, brand messaging, and content. #branding #contentmarketing
2
19 Dec 2020
Even b2b folks aren’t robots!
14 Dec 2020
Real connection happens when you see past the details of a task to its human consequences. s.hbr.org/39Zo4yN
19 Dec 2020
Great conversation about the importance of focus!
16 Dec 2020
What does it take to have a good marketing strategy?
In today’s episode, our guest @mpagin reminds us that the best marketing messages tell a story that speaks directly to the pain points of the customer.
Listen in!
shockyourpotential.com/2020/…
#Countdown2021
10 Dec 2020
Great conversation about metrics that matter. #productmarketing #contentmarketing
23 Nov 2020
🚨 NEW #PODCAST 🚨 How to get started with creating and measuring content marketing (feat. @mpagin, founder at Centerboard Marketing) bt.gd/2IWGqF4
We discuss what you need to know before diving into content, how to find topics, and how to measure if it's working.
1
13 Nov 2020
Many B2B customers worry about change. How can you get them excited about something new? Great conversation about marketing that shakes up the status quo on #humansoptimized. podbean.com/media/share/pb-x…. Highly recommend this podcast series. #contentmarketing #b2b #productmarketing
20 Oct 2020
Thanks for having me @vision33_SAP. Great conversation about #branding and #contentmarketing for #b2btech
20 Oct 2020
You can't communicate your value without a ruthless focus on customers – their voices should be the loudest. hubs.ly/H0y1ZYp0
7 Oct 2020
How do you communicate the value of a complex product? #storytelling. Hope you'll listen in and share your thoughts on the
@RealSalesPOP podcast. salespop.net/podcast/audio-b… #branding #ContentStrategy #b2bmarketing
1
21 Sep 2020
I hope you'll find a chance to listen in. #marketing #contentmarketing #branding branddrivendigital.com/findi…
3
8 Sep 2020
Should be a fun discussion!
8 Sep 2020
If you write customer case studies, then you'll want to join us this Thursday at @Content_Meetup 👋
@mpagin will lead a discussion on optimizing case studies to build customer trust and influence purchase decisions.
RSVP to get the Zoom link 👇
meetup.com/Bay-Area-Content-…
1
7 Sep 2020
Join the conversation about case studies. Turn #B2Bmarketing "meat and potatoes" into fine dining. #content #contentmarketing meetup.com/Bay-Area-Content-…
5 Sep 2019
When @ossaf spoke about the brand transformation at @istationed at #dsdc I got all ferklempt. Great story of emotional and practical #branding. #redcapenation
1
1
2
13 Aug 2019
As a fellow language lover @alexandra_gobbi at #b2bsmx struck a chord. When you reflect the language of your customers you build trust and they are more likely to listen.
1
3
13 Aug 2019
Loved hearing @michelle_huff talk about building empathy maps to bring personas to life. Get out and talk to customers. #b2bsmx.
2
3
15 Jul 2019
How to Write a Blog Post: The Definitive Guide backlinko.com/write-a-blog-p… via @Backlinko
3 Jul 2019
How to Influence Buyers Using the Power of Brand Personality. Thanks @BuzzSumo for posting on your informative blog. #contentmarketing #branding buzzsumo.com/blog/how-to-inf…
1 Jul 2019
Chilling stats reinforcing importance of quality #content that focuses on what matters to customers.
1 Jul 2019
• 2M posts published / day
• 75% of articles get no results in search or social
• The avg post takes 3 hours to make
...so hundreds of millions of hours (7.7 lifetimes) are wasted DAILY on posts that gets no results. 😫
orbitmedia.com/blog/zero-was…
#wineweb #contentmarketin
6 Jun 2019
Great discussion on skills girls need for the future to unleash the potential of #nextgengirls with speakers from @MarriottIntl @WhittleSchool @Discovery
1
2