lover of facts and french fries. head of data @shopify. tweets sporadic and auto-deleting.

Joined April 2008
43 Photos and videos
Adam Smith said specialization needs a big enough market. Jan Tinbergen said commerce decays with distance. @Shopify's data shows how those principles are no longer constraints for today's entrepreneurs.
1
1
165
54.5% of sales on @Shopify come from product categories outside the top 100, and AI is driving the trend. 71% of AI-attributed orders on @Shopify go to specialized products.Products that are weird and wonderful win in the AI era of commerce. Full data in 🧵
1
2
166
Last week I shared data showing how entrepreneurship is the most future-proof job. Today I'm sharing more about the culture and infrastructure @Shopify that allows us to tell these powerful stories with data.
Naturally, I had to fact check @Tobi on this. The data backs him up. Check it out: shopify.com/news/future-proo…
1
1
4
432
We process 13 million gigabytes of data a day @Shopify . But the most important thing we've built isn't the infrastructure, or the data points. It's the judgment to tell the right story, and the conviction to make the right call. shopify.com/news/data-and-in…
1
5
138
Naturally, I had to fact check @Tobi on this. The data backs him up. Check it out: shopify.com/news/future-proo…
The most AI proof job in the world is entrepreneurship Use it to make products and services. Build more companies. On Shopify or otherwise.
1
1
596
Thanks to the @wesmckinn and the crew at The Test Set for the wide-ranging chat on the intersection of data culture, emerging tech, and the human element of leadership. A treat! Watch (youtube.com/watch?v=wxHz9nTF…) or listen (open.spotify.com/episode/7KN…)

100
nell thomas retweeted
Built a lil cooking assistant named Sous that texts you back like a friend who happens to know how to cook and where the best recipes are. Need home cooks to try it and tell me what breaks.🍳 Just sent out another round of invites for the beta. If you are interested sign up here: rouxlette.xyz/sous
3
1
2
439
proud wife moment. @hirefrank is cooking up fun things, check them out hirefrank.com/studio/
1
216
nell thomas retweeted
Cooking for yourself and kids is a gambit. The house always wins. And by that I mean, you make more boxes of mac and cheese than you like to admit. It's hard enough to cook one good meal. Two different meals a night isn't in the cards. So I built Rouxlette. Every day it reads the best recipe sites and scores them — ratings, nutrition, prep time. Every Sunday you get five recipes for the week, a grocery list, kid-friendly notes, and substitutions. Flavorful for you, approachable for the littles. 27,000 recipes scored so far. One rule I won't break: publishers get the traffic. Rouxlette shows snippets only. Full recipes always link back to the source. These sites are good and I want them to stay that way. Free right now → rouxlette.xyz
1
1
2
179
nell thomas retweeted
Lots of updates to clawpost, my open-source email MCP server for @openclaw — your agent can send, receive, search, and manage threads with tool calls. What's new: - Cloudflare Email Service as a native provider (alongside Resend) - Per-provider sender config - Full-text search via FTS5 on D1 - Draft workflow for human-in-the-loop review - Labels, archival, and sender approval to prevent prompt injection - Webhook notifications with HMAC signing - Simplified tool schemas for MCP client compatibility github.com/hirefrank/clawpos… h/t @thomasgauvin and @ritakozlov for access to @Cloudflare Email Service beta 🙏
2
2
4
361
nell thomas retweeted
Jan 11
Shopify is building the foundation for agentic commerce. Universal Commerce Protocol, which we co-developed with Google, is now live. UCP will make it faster for agents and retailers to integrate. It’s open by default, so platforms and agents can use UCP to start transacting with any merchant. Major retailers are already using it. Agents can handle everything from discovery to fulfillment, and support things like discounts, subscriptions, and loyalty programs. We’ve accounted for all types of commerce.
223
451
3,991
890,698
nell thomas retweeted
25 Nov 2025
I retrofitted this for my stack, then created a command that monitors your repo for updates and uses Claude to decide which changes to incorporate. Using AI to track AI tooling updates — the recursion is chef's kiss.
Opus 4.5 is insane. Just shipped v2 of my compounding engineering plugin—watch the video for my full thoughts on the model. Compounding engineering plugin v2: github.com/EveryInc/every-ma… This wouldn't have worked a week ago. Previous models would derail after the second parallel thread. Opus 4.5 held the context, made the right decisions, and shipped clean pull requests to both repos. New in the plugin: codify command (captures learnings automatically), updated plan mode, better prompting patterns for Opus 4.5's strengths. If you're coding with Claude, this is your new daily driver.
1
1
238
nell thomas retweeted
19 Nov 2025
Come work with us! Director of Data Science - Shopify shopify.com/careers/director…

21
22
269
38,339
1 Dec 2022
After nearly 4 years with @TheDemocrats, I’m stepping out of the CTO role. My 💙 is so full -- with pride in our accomplishments, gratitude for this amazing team, org and ecosystem, and optimism for what is next for DNC Tech. More here and in 🧵 medium.com/democratictech/re…

31
51
373
1 Dec 2022
But the most impt investment this team has made is not in any single product or technology, but in an organizational culture focused on building a technology foundation for the long-term. I am so honored to have been part of the amazing group of humans that do the work. (3/4)
1
10
57
1 Dec 2022
Part of continuing to strengthen as an org is making space for change. I’m thrilled that our Head of Engineering, Arthur Thompson, will be the new @TheDemocrats CTO, providing both a new perspective continuity with the work of the past years to build this great team. (4/4)
1
10
60