ALT A report from Google Search Console showing a website with 878,000 pages discovered but not indexed and 31,200 indexed in Google.

ALT The image says "click here" with an arrow pointing to the ALT description tag in the bottom left corner. Side note for everybody: Many Twitter users, including brands, have been using this to prompt people to open the ALT text, where they have left a joke. ALT text is a hugely important accessibility tool designed to help people navigate the internet more easily, so it shouldn't be used as a punchline. This is especially true if the ALT text doesn't describe the image, leaving blind and visually impaired people out of the joke.

ALT Andy, a white man in a yellow coat, looks exceptionally happy whilst holding a hose and watering the soil.

ALT Jon, a white man, and Ophelia, a white woman, stand with their arms around each other in high-vis jackets. They look adorable and chuffed.

ALT Katie, a white woman, is holding an absolute beast of a root and looking very pleased with herself.

ALT Jon, a white man wearing glasses and a green t shirt, lies laughing in a wheel barrow. Banter.