The campaigns winning today aren't relying on a single tactic. They're layering calls, texts, and other voter contact methods to maximize reach, reinforce messaging, and make every dollar work harder. See how one campaign used a multi-mode voter contact program to break through the noise and stay connected with voters when it mattered most. Read the case study: campaign-headquarters.com/mu… hashtag#CampaignHQ hashtag#CampaignStrategy hashtag#VoterContact hashtag#GOTV

We're tossing around the idea of putting together an Unofficial Political Operative's Guide to the Iowa State Fair. Something fun to kick off the Great Iowa State Fair and the parade of political candidates who will inevitably stop by for a pork chop on a stick and a photo with the Butter Cow. Question for my non-Iowa friends: If you've never been to the Fair, what would you most want an insider to explain? The politics? The traditions? The food? The unwritten rules? What are you curious about?

Posting Fri, Jun 12 at 10:45 AM Before a primary last week, a friend told me she'd already voted absentee but she kept getting a bunch of GOTV texts. Her response: "Maybe I've been hanging around you too much, but all I could think was what a waste of money." I laughed because she's right. Campaigns spend a lot of time worrying about how many voters they're contacting or how many times they're hitting reliable voters in the last 72 hours and not enough time worrying about whether they're contacting the right ones at the right time. If someone has already voted, you might as well light your money on fire. Save those dollars for voters who still need a nudge. What's the biggest waste of money you see campaigns make?

🎵 Take me out to the ball game... Buy me some peanuts and Cracker Jack. Let me spend one evening not talking about turnout models. ⚾️

I've spent an embarrassing amount of time thinking about food, drinks, and weather forecasts for this thing. Looking forward to seeing everyone at the CHQ Summer Party. If it rains, we're blaming Ken.

The easiest way to get in trouble with texting? Thinking texting is easy. Ken's got thoughts.

We know campaign season is stressful 😵‍💫 and you've had more coffee than any human should legally consume. That's exactly why you should join us for the CHQ Summer Party. Good people, cold drinks, and absolutely no voter universes discussed... unless you bring them up first. 🤓 nut.sh/ell/forms/328902/tBKl…

Tomorrow's primary is coming whether you're ready or not. If you've suddenly realized you need one more round of calls, a quick text program, or a last-minute GOTV push, we still have a little room left.

Primary campaigns don't have unlimited budgets. Every voter contact decision matters. The campaigns winning aren't always making more calls. They're making smarter ones. Check out what our Ken Tracy had to say about this issue. ⬇️

Your message isn't just competing for attention anymore. It's competing with filters, algorithms, spam screens, AI detection tools, inbox sorting, and whatever new gatekeeper got added this week. There are a lot of things to worry about in campaigns and public affairs. Wondering whether your message actually got in front of a real human probably shouldn't be one of them. This is one reason phones still matter.

Curious what people are actually seeing on the ground right now, especially in lower-turnout environments, so let's take a vote! What voter contact tactic is the most UNDERVALUED in politics?

A lot of people heard "iOS26" and immediately jumped to "phones are dead." The data said otherwise. Thanks to @C_and_E for sharing what we're actually seeing in the field. campaignsandelections.com/vo…

“Session’s over.” I mean, technically, yes. But if your bill is sitting on the Governor’s desk right now, you know the panic just changed forms. We’ve already had conversations this week about spinning up quick patch through calls and text programs to drive constituent and member outreach before final decisions get made.

If you missed our webinar last week, we turned it into a blog because apparently some people still like “reading.” We broke down what’s actually working right now in campaign voter contact, including live calls, telephone town halls, texting strategy, GOTV, and live ringless voicemail. Spoiler: phones still work. Read it here: campaign-headquarters.com/ca…

Blind ID calls are still one of the best ways to figure out who’s actually with you before you waste money talking to the wrong voters. Especially useful in primaries, local races, ballot fights, and low-information elections where the file only tells you so much. If you've never used them before, or aren't sure if they're right for you, I"m breaking them down a bit ⤵️ youtu.be/Sn4ki1y6LMQ

Giddy up! 🐎 We’ll be at the Music City Happy Hour on May 11. It's going to be an awesome crowd, stacked with the best. We're proud to be teaming up with a great group for this one: BHA Strategy, Fulcrum Intel, @JLKPolitical Strategies, @Republican_Jobs, @DirectEdgeGOP Campaigns, LLC and RYE Digital Strategies. You better get here. 👉 rsvp.fulcrumintel.com

Had a conversation this week where I said: campaigns spend way too much time on messaging and not enough time on whether the right voter is hearing it the right way at the right time. Got me thinking… what are everyone else’s campaign hot takes? 🔥

This is going to be awesome - you should sign up and even if you can't make it, we'll send you the video after. lnkd.in/dP669RWW

Your Digital Plan is Missing Voters. But @nschlinger 's ready to help you fix it. Hope to see you at @C_and_E & Election's Digital Summit.

If a voter can’t explain your issue in 10 seconds, it’s not going anywhere. That’s why patch-through calls work. You meet people where they are, help them understand your issue, and then you connect them directly to the office that matters.