My pretty girl🥰 Tysm and congrats to Genaro and the whole team!

Another thing American racing fails horribly at LETS GET MERCH.

Amazing what actually including members of half the population in your sport can do for the public interest. #WhoKnew

Hardest. Working. Athletes. On. The. Planet. They ride animals 10x their weight in a thundering herd going 45mph around hairpin turns on their tiptoes. 8 9 10 times a day. With only $25-75/ride guaranteed & no pension. We don't appreciate the @JockeysGuild & @PDJFund enough 🏇

The Kentucky Derby is a great product: a big field of top-class thoroughbreds, pageantry galore, prestige, energy, high stakes, big money, and world-class athleticism. It’s like any great playoff or championship game in sports. But it’s an exception. The day to day product in horse racing rarely resembles this race or event. Though in fairness, we shouldn’t expect it to. Still, if the everyday experience doesn’t improve-meaning larger, more competitive fields and an environment where customers (both frontside and backstretch) feel respected and valued-then it will be difficult to attract a substantial number of new fans in the long term. I love using the restaurant business as an analogy for improving our sport. You can run a commercial and showcase the most visually appealing food imaginable, but if customers show up to your restaurant and the food falls short, many won’t return…or at least won’t come back as often as you’d hope they would. And they certainly won’t take time out of their day to learn more about your product. We love great stories. We love heartwarming ones. We enjoy rooting for likable individuals who work hard to achieve their dreams. We love witnessing those people achieve their dreams. Promoting these stories is essential. We can learn so much from content creators and influencers. Their creativity is engaging and fun, and it just goes to show how many talented people there are in our sport. But like a movie, a strong trailer only gets people into the theater. If the film itself doesn’t deliver, audiences won’t stick around. The same principle applies for any business: the product must match the promotion. Every effort should be made to deliver the best possible experience. Rather than focusing solely on enhancing marquee events like the Triple Crown, the industry should prioritize improving the day-to-day racing product at every level, from premier tracks to the smallest fairs. Because promotion will only go so far if new fans arrive expecting a thrilling experience and leave disappointed.

Congrats to @ommeeks on her riding double today!! @HSIndyRacing

So much love to these horses🫶🫶 And of course thank you and congrats to the connections!!!🥳🎉

Happy to have Micah Meeks @ommeeks part of our team here @HSIndyRacing

.@BeemieAwards discusses handicap races in their past and current states. Then we welcome in apprentice jockey @ommeeks to talk riding at Keeneland, moving from California to pursue being a jockey, and much more! 🎧 Listen Here ⬇️ spr.ly/6011BBBwsS

I had a great time talking to Jason and really appreciate him reaching out to have me on!! Give it a listen if you get a chance😊

$10,500,000 is about 25% of what the Thoroughbred Aftercare Alliance (as one example) has awarded in grants *since 2012*. This industry has the resources to fund aftercare, just not the will, and every day we don't, we flirt with flushing our social license down the drain.

I love being a girl. This year is going to be fun if Micah Meeks is involved. #bloopers

Welcome new apprentice jockey Micah Meeks - 1st IN win Wed. April 15 aboard Ad Litteram @HSIndyRacing Photo by Coady Media #racelikeacaesar @IndianaTOBA @IndianaHBPA @INThoroughbred @IndyTBAlliance

Ad Litteram giving me a way to tell my parents I'm still studying Latin despite quitting on a Classics degree to ride horses🤣 Thank you so much to the Klopp barn and congrats to all the connections!!

Happy to announce the roster to kick off spring meetings! I will continue to represent Gabriel Saez (KY/IN) and 7 lb bug Micah Meeks (IN/OH) with newest additions Adam Beschizza (KY/IN) and when Belterra begins Oscar Villarreal (OH)

Good boy Whiskey!!! Thank you so much @CATRacingStable and congrats to the connections🥳🥳

Happy #InternationalWomensDay! 👏 We have so many great women in our sport to recognize. From jockeys, trainers, stable staff, owners and so many other positions, women play a large part in horse racing. 📸 Eclipse Sportswire

Congratulations to the connections! Another win for the Fair Grounds team! Happy to get @CircleBRacing1 back into the winner’s circle!

So, so grateful for these horses and people!!! It was an incredible day, congratulations to all the connections!!🥰🥳

Thank you @DestinHeath !!! Sweetest filly and a well deserved win for a hard working team🫶