Orangefiery is a strategy and communications consulting firm that combines the insights of strategy consulting with the agility of a public relations agency.

Joined December 2013
77 Photos and videos
Thank you Jim Donnelly and @Fullintel for interviewing Orangefiery CEO & founder Mike Kuczkowski and other industry experts about how to tailor pitches and effectively engage journalists. Check out the article below! #PR #PRskills #Pitchingskills
23 Jan 2024
Moving beyond mass email pitches, our latest blog advocates for personalized, targeted PR approaches. It's time to adapt to the changing media landscape for impactful media relations. fullintel.com/blog/is-the-pr… #PRtrends #mediaengagement #pitchingskills
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Orangefiery CEO @MikeKuczkowski spoke with Karen Robayo Sanchez, M.A., winner of the 2022 Orangefiery’s Best Master’s Thesis Award, offered through the @InstituteForPR Check out their full conversation! shorturl.at/tvBQV
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Orangefiery retweeted
Submissions are now open for the 2023 @orangefiery Best Master's Thesis of the Year award! This award recognizes and encourages graduate study and scholarship in public relations through an annual award for an outstanding Master’s thesis. Apply today! buff.ly/2HQ85l0
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We’re looking for new talent to join our team for a full-time/part-time paid summer internship! If you’re interested in learning more about the role, click the following link: orangefiery.com/join-the-tea…
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Orangefiery’s team learned a lot at #IPRBridg23! IPR’s Measurement Commission Director @juliesoneil spoke about how rich qualitative data is central to understanding the impact and outcomes of our communications.
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We use data collection & analysis as a vital input to the critical thinking process that informs objectives and strategies for clients and ourselves. Our measurement nerds were inspired by the benefits of delving deeper into audience segmentation to inform message targeting.
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#IPRBridge2023 gave us new insights on generative AI. Our main takeaway: Generative AI is not here to take our PR and communications jobs, with one caveat. You won’t be replaced by AI technology, you’ll be replaced by someone who knows how to use AI.
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Orangefiery retweeted
THANK YOU to our sponsors for helping us bridge the gap between PR practitioners and academics through #IPRBridge23! We couldn’t have done it without their support. ⭐ @IWGroup, @orangefiery, @CU_SPS_StratCom, @UFPRDepartment, @monday_talent, @BrunswickGroup, @GeorgetownSCS
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Thanks @InstituteForPR for a wonderful #IPRBridge2023 conference last week! Our team enjoyed connecting with other #PR and academic professionals and learning from their research. Looking forward to next year! #PublicRelations #Communications
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Thank you to @casshaze and Victoria McDermott, Ph.D. for joining our CEO @Mikekuczkowski for a fascinating discussion of the future of public health communications. #IPRBridge23 #publicrelations #publichealth
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Orangefiery retweeted
Special thank you to @orangefiery for sponsoring our snack break with @Pipsnacks 😁🍿#IPRBridge23
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Orangefiery retweeted
Fantastic panel on rethinking public health comms! “Don’t wait for them to come to you, meet your audience where they are - especially in public health crises.” @Mikekuczkowski of @orangefiery @casshaze Dr. Victoria McDermott
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#IPR2023 is here! We’re thrilled to join @InstituteforPR’s annual Bridge Conference as a silver sponsor, and to talk with @casshaze about “Rethinking Public Health Communications: The Role of Empathy and Narrative.” lnkd.in/eAiY4JNQ #PR #PublicRelations
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One week until #IPRBridge23! Orangefiery is excited to attend and have our founder & CEO @MikeKuczkowski speak about “Rethinking Public Health Communications: The Role of Empathy and Narrative.” #publicrelations #PR #communications
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Big news! Orangefiery is a finalist for a Best in Health Innovation PRWeek Healthcare Award for our rebranding work for Lyndra Therapeutics! Winners will be revealed May 24 at the PRWeek Healthcare Conference/Award Ceremony. #PRWeek #PRWHealthcareAwardsUS #PublicRelations
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Do you have a passion for insights-driven communications and helping clients make an impact on their business? Orangefiery might be the place for you! We’re #hiring a Senior Account Supervisor to join our team, oversee account activities and manage agency account team members.
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Everyone in #publicrelations and #communications uses the New Year to think about the future. Here is the official Orangefiery list of good, bad and potentially ugly predictions for 2023.
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Disinformation and misinformation will crop up in new places, with serious real-world consequences, and communicators and influencers will be ill-prepared and under resourced to respond. This will be a year to frame the problem, so we can deploy effective solutions.
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What industry trends do you see taking center stage in 2023?
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