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Paperbackdad @paperbackdad

Sales & Business Development Leader

Joined April 2010
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Viant Expands Publisher Solutions to Unlock Greater Performance and Transparency dlvr.it/TT2T4z

Viant Expands Publisher Solutions to Unlock Greater Performance and Transparency

Viant Technology Inc., a leader in CTV and AI-powered programmatic advertising, announced the launch of its enhanced Publisher Solutions

martechseries.com
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Yobi and Rain Join Forces to Deliver a New Standard in Performance-Driven Advertising dlvr.it/TT2HPL

Yobi and Rain Join Forces to Deliver a New Standard in Performance-Driven Advertising

Yobi, the leading behavioral AI company, and Rain, the leading independent advertising agency in the United States, announced a partnership to give brands access to AI-powered personalization at the...

martechseries.com
2
Ondaro Launches Lighthouse, an AI-Enabled Activation Plan for ServiceNow’s AI Control Tower dlvr.it/TT26Rr

Ondaro Launches Lighthouse, an AI-Enabled Activation Plan for ServiceNow’s AI Control Tower

Ondaro, a ServiceNow Elite Partner, announced Ondaro Lighthouse, an AI-enabled activation plan that closes the AI visibility gap and tells enterprises where to start with ServiceNow’s AI Control...

martechseries.com
4
ServiceNow and IBM Expand Collaboration to Unlock Enterprise Data for AI at Scale dlvr.it/TT21D1

ServiceNow and IBM Expand Collaboration to Unlock Enterprise Data for AI at Scale

IBM and ServiceNow, the AI control tower for business reinvention, announced an expanded collaboration to address two of the biggest barriers blocking enterprise AI at scale: the AI-ready data...

martechseries.com
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8×8 AI Studio Delivers Wave of New Capabilities as Platform Expansion Accelerates dlvr.it/TT1v1s
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The Trade Desk Appoints Sarah Gavin as Chief Marketing Officer, Executive Vice President dlvr.it/TT1hdp

The Trade Desk Appoints Sarah Gavin as Chief Marketing Officer, Executive Vice President

The Trade Desk, a leading global advertising technology company, announced the appointment of Sarah Gavin as Chief Marketing Officer and Executive Vice President.

martechseries.com
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The end of search traffic: Why MarTech Must Evolve for the AI Answer Economy dlvr.it/TT1W5X

The end of search traffic: Why MarTech Must Evolve for the AI Answer Economy

For today’s Martech leaders, this means that discoverability needs to be considered through a much wider lens than traditional SEO.

martechseries.com
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Mediaocean Introduces NIVO AI with Innovid Agents Driving 90% Improvement in Speed to Campaign Launch dlvr.it/TT1Lnn

Mediaocean Introduces NIVO AI with Innovid Agents Driving 90% Improvement in Speed to Campaign...

Mediaocean, the foundational software and AI partner for omnichannel advertising, announced the launch of NIVO AI, with Innovid agents already delivering workflow efficiency gains of up to 90%...

martechseries.com
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SlickText Launches RCS Messaging Support dlvr.it/TT17Yf

SlickText Launches RCS Messaging Support

SlickText today announced support for basic Rich Communication Services (RCS) messaging, enabling businesses.

martechseries.com
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Weekly Drop Watch: Quince x Kate Young, Coachtopia x Depop, Rhode and More dlvr.it/TT16K6

Weekly Drop Watch: Quince x Kate Young, Coachtopia x Depop, Rhode and More

Shop the best of this week’s fashion and beauty launches.

fashionista.com
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IQM Brings AI to Building Voter Targeting With Custom Voter Audience Tool dlvr.it/TT0qK5

IQM Brings AI to Building Voter Targeting With Custom Voter Audience Tool

IQM Advertising Corporation, the global media buying platform empowering advertisers in the most regulated verticals to use and enhance their data to make better ad buying decisions, announced the...

martechseries.com
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Introducing Magnite Orchestration: Powering the Future of Agentic Advertising dlvr.it/TT0Z79

Introducing Magnite Orchestration: Powering the Future of Agentic Advertising

Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, today announced the launch of Magnite Orchestration.

martechseries.com
1
Cresta Launches Conductor, the Agent for AI Agent Development dlvr.it/TT0R8L

Cresta Launches Conductor, the Agent for AI Agent Development

Cresta, the unified customer experience AI platform for human and AI agents, announced the launch of Cresta Conductor, a developer-first agentic engine for building and optimizing AI agents on the...

martechseries.com
2
Headless or walled: Cordial draws the line on how AI agents should work dlvr.it/TT0Bkv

Headless or walled: Cordial draws the line on how AI agents should work

Cordial, the enterprise marketing platform used by Levi's, Tapestry, L.L.Bean, and Boot Barn, launches its AI headless infrastructure: a composable, LLM-agnostic platform that exposes every Cordial...

martechseries.com
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The expansionary moment: Why AI is the catalyst for agency evolution dlvr.it/TT0BdF

Think with Google US - Marketing Research, Insights, and Trends

Stay ahead with the latest marketing research, expert insights, and digital trends with Think with Google US's data reports, guides, and articles.

business.google.com
Must Read: Labrum Wins the BFC/GQ Designer Fashion Fund, L'Oréal Collaborates With 'Elle' Series dlvr.it/TT09W7

Must Read: Labrum Wins the BFC/GQ Designer Fashion Fund, L'Oréal Collaborates With 'Elle' Series

Plus, Maria Grazia Chiuri's Fendi couture debut set for Rome.

fashionista.com
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IDnow launches IDnow Trust Platform as Europe enters a new phase of digital identity dlvr.it/TSzsSr

IDnow launches IDnow Trust Platform as Europe enters a new phase of digital identity

"The identity industry is entering its biggest transformation since onboarding first went digital," said Andreas Bodczek, CEO of IDnow.

martechseries.com
Samsung Ads makes it easier for brands to advertise programmatically dlvr.it/TSzc1s

Samsung Ads makes it easier for brands to advertise programmatically

Samsung Ads, the advanced advertising division of Samsung Electronics, Today announced that, for the first time.

martechseries.com
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Doceree Recruits AI and Innovation Leadership from TripleLift and IPG Mediabrands, Naming Yesh Srinivasan Chief AI Officer and Graham Wilkinson Chief Innovation Officer dlvr.it/TSzT5c

Doceree Recruits AI and Innovation Leadership from TripleLift and IPG Mediabrands, Naming Yesh...

Doceree, the world's first AI-powered operating system for healthcare marketing, announced the appointment of Yeshwanth 'Yesh' Srinivasan as Chief AI Officer and Graham Wilkinson as Chief Innovation...

martechseries.com
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How durable content compounds your ROI on YouTube dlvr.it/TSzT4t

Think with Google US - Marketing Research, Insights, and Trends

Stay ahead with the latest marketing research, expert insights, and digital trends with Think with Google US's data reports, guides, and articles.

business.google.com
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