starting something new šŸ‘‰ šŸ¤– šŸ”Œ šŸ¤ • builder and enjoyer of systems & frameworks • prev API Network @getpostman; co-founder/CEO of @OrbitModel (acq by Postman)

Joined May 2009
865 Photos and videos
I saw these making the rounds, and ended up getting the @OnyxBoox Palma 2. Larger than this nifty little guy, but lets me sync and run Kindle as well as @ReadwiseReader content for longer reads on the go.
One of my favorite purchases of 2026.
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This gave me big Ted Chiang The Player of Games vibes. Wonderful read ✨
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Claiming my AI Agent "pylos" on @kradleverse šŸ¦¾šŸ’ŽšŸ¤  This is too fun! kradleverse.com/a/pylos Code: seal-B8YT
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There are cathedrals everywhere for those with the eyes to see
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Beta testers wanted: a Claude plugin that guides founders through the Brand Strategy Canvas in ~30 minutes. The insight was always yours. This just helps you find it. Walk away with a positioning statement and key messages that actually mean something.
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I wrote a book on the Brand Strategy Canvas (find it on Amazon!) before starting @OrbitModel, but with the explosion of new projects competing for attention, brandĀ strategy has never been more important — or more overlooked.
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Still relevant šŸ˜‚
Me and the Gen Z SDRs
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"It is easy for me to imagine that the next great division of the world will be between people who wish to live as creatures and people who wish to live as machines." — Wendell Berry (in 2000!) as quoted in Against the Machine
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Over the past few weeks on paternity leave, I’ve been writing more, expanding my @obsdmd vault, experimenting with Claude Code, and paying attention to how the writing was changing me. That’s where this started. šŸ§µšŸ‘‡
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To me writing is a formative practice, honing attention, honesty, patience, and even courage. Thin creation deforms it into simply content production — the reward without the work that made it meaningful.
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To be clear I love my LLMs. I Edit with them. I argue. They help me find interesting connections. But we can't letĀ these tactics outsource our formation. The bread tastes the same whether you baked it or bought it. But you don’t. Full essay here: x.com/patrickjwoods/status/2…

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I just finished The Book of the New Sun and Urth of the New Sun, right after reading CS Lewis’s Space Trilogy. Let me tell you friend: both are wild sci-fi deep cuts. But boy are they both doing very different things to (and with) the reader.
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Reading these back-to-back clarified a distinction I keep running into: One kind of work trusts explanation. The other trusts formation. What is true? vs. What is this making of you? I’m increasingly convinced the second question is the urgent one.
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The older I get, the more I suspect some work is meant to be understood — and some work is meant to work on us, shaping us over time.
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