ALT To Register, see: https://bit.ly/3gKhS38 Master Class: Holiday Marketing for the Arts with Michael Pilla Nearly 31% of all annual donations occur in December—but it's also an excellent opportunity for ticket sales, memberships, and merchandise, as shoppers look for unique gift ideas for their friends and family. In this Master Class, I will review strategies to help you get the most out of this critical and festive time. We will discuss the following: • Creating a comprehensive Holiday Campaign that will lead into the New Year • Positioning your organization for success on Giving Tuesday • Encouraging end-of-the-year donations • Gift ideas for the Culture Vultures on your visitors' Gift List that they will cherish all year. • ...and a few surprises. Attendees will come away with actionable strategies that can be immediately implemented. Please Join Me on Nov. I Look forward to seeing you on November 2.