Spent the whole day not coding.
Instead:
• Researching German nonprofits
• Testing
@clay vs.
@LinkedIn Sales Navigator
• Cleaning and structuring data in
@FolkHQ CRM
• Designing a as-legal-as-possible cold email process 😅
Goal: Find a scalable way to go from 5 to 50–100 nonprofit orgs.
Current hypothesis:
🎯 Focus on nonprofits with 11–50 employees
→ Big enough to have budget
→ Small enough for reasonable sales cycles
Less “growth hacks,” more boring, repeatable systems.