Marketing rule to live by: If you confuse, you lose. #MarketingTwitter

Pure spectacle 🤯

Bruh 30mg. WAWD

Your current problems are just a reflection of the lessons you most need to learn.

New accounts coming soon

Inbox zero gets clicks but no talks about inbox infinity ♾️

Use @getGRINDS make putts

👍 or 👎

CRO is very powerful. Small tweaks can drive double digit increase in CVR in 24 hours. CRO tactics though should never trick the customer into buying or paying more (like default selected shipping insurance). You can have overwhelming positive reviews but when a ecomm business has zero 1 or 2 star reviews, something is up. Customers are smarter than you think. There are no short cuts in building good reputation. built in years. lost in seconds.

Caffeine Pouch market 📈 Managing cash flow while growing at retail 🎢

Buffet once said his favorite holding period is “forever.” I remember hearing this and being totally confused and then really curious about what that means. How can you hold something forever and get tangible benefits from on paper earnings? The answer lies in how “holding forever” forces you to think and act. If you’re going to hold forever, you (1) focus on the long term, (2) act with patience, and (3) prioritize quality businesses and investments vs trends. He has obviously sold underperforming assets and doesn’t blindly hold positions forever. His philosophy leads to putting emphasis on making the initial investment and committing for the very long haul (slow and steady) vs timing the market (roller coaster ride). The best stories and movies come from people who timed the market extremely well/poorly but that’s not what the best investor of all time did. I took the advice literally and have never sold a stock since reading this (even movie pass and first republic). Probably should have sold those lol.

I’m usually an actions speak louder than words person but man we have some bangers in the queue for @getGRINDS

No clue how we did that

A business can only scale if the underlying foundation is solid: Good people Good systems Good products Good cash flow Without a stable foundation, scaling is like building a bridge with toothpicks or dry spaghetti. A little stress in the wrong place and the whole thing comes crashing down

We have a cash call every Monday of the year. We look at every charge, check, payment… all money in and money out reviewed. All channels. Takes 30-45 minutes a week. 99% of the time, it’s dull, uneventful, and possibly even unnecessary. This week we found some jabroni trying to hack our PayPal and transfer ~$50k. Added himself covertly back in April. Waited 6 months to try and cash in… possibly timing it with Shopify taking over PayPal processing directly. Nice try pal. Monday cash call says NO

“When the anecdotes and the data disagree, the anecdotes are usually right. There’s something wrong with the way you’re measuring the data” -JB

Speed without structure burns people out.

If you want to have a good meeting, feed everyone first. This is not a metaphor.