5 lies about UX that need to die. (cause they overwhelm a whole industry for no reason) 1. You need the perfect design process 2. You need to test every single thing 3. Visual design isn't really important 4. You need to master every tool 5. Stakeholders don't get UX Reality check: - There is no perfect design process in the real world. - You can't test everything; prioritize your research. - Visual design is as important as ever. - You only need to focus on a few tools. - You may not be communicating the value of UX properly. #uxdesign #uiuxdesign #ux

10 productivity rules that completely changed my life: 1. Start your day a few hours before everyone else. Uninterrupted work is the easiest and most powerful “hack”. 2. Write everything down in a to do list. Pen and paper vs. software doesn’t matter; find something that works for you. 3. Start every morning by reprioritising your list. Highlight the most important items. Be ambitious but reasonable. 4. Break down your work in 20-30 minute chunks. Time yourself (Pomodoro) 5. If you aren’t needed in a meeting, say no. "Visibility" is a poor use of your time; there are much more efficient ways to gain it. 6. If people reach out for “a quick huddle” say no. 7. Gather most of your meetings together in one part of the day. Time-block the rest of your calendar for long focus sessions. 8. Find your focus zone. For me it’s headphones on, coffee, deep house music, phone upside down. 9. If you are mindlessly staring at your screen, your body and mind are signalling you. Go for a walk, do something completely different, then get back to it. 10. Treat your productivity as a skill. Learn, experiment, adjust and improve as you go. Bonus: Do a nice 5-minute stretch every morning, your body will thank you for it. It’s almost like giving it a full charge for the day. What else has worked for you? #productivity #productivitytips

Friendly reminder: We often get stuck in a sinkhole of self-improvement and growth. But there is much more to our work than that. Design should be enjoyable. So take a moment to step back and think of what drives you: - Being passionate about the industry you are in - Having a real impact through your work - Working with talented people - Thinking, making, launching - Using new technologies - Doing side projects - Learning skills - Having fun When you truly enjoy what you do, the rest comes naturally.

Making design decisions is seemingly simple yet deeply complex. Junior designers usually make decisions based on: - Whether they have seen something elsewhere. - Whether they like it. Senior designers should be able to think of the following: 1. Will it solve the problem? 2. How much effort will it take? 3. Is it standard practice? 4. Are our users familiar with it? 5. Does it scale? Does it need to scale? 6. Does it follow the design system? 7. Is it accessible? 8. Does it create any risks? 9. What other product areas would be affected? 10. Will we learn something if we launch it? (The priority of each of these parameters will largely depend on your product, team, and organization) Embracing and articulating that thought process is key. - Key to becoming an analytical thinker. - Key to educating and convincing stakeholders. - Key to building design authority in an organization. So next time you are presented with a decision, try incorporating that thinking into your process. Most importantly, make a habit of communicating it whenever you share your work. #productdesign #uxdesign #uiux

Long-winded openings and a lot of detail upfront are not effective in getting their attention or setting the ground for a good answer. Instead, start with the TL;DR and what you are looking for.

A product designer that works alone can be good. A product designer that works with others can be unstoppable. #productdesign #uxdesign #uiux

Probably the peak of my career. 10 years ago, when building the first design system at efood, our primary colour HEX was #ef000d. Still blows me away.